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Opportunities in the Vertical Software Market

2020software.com: Reaching decision-makers at the end of their buying cycle

2020software.com is the one-stop resource site for decision-makers nearing the end of their business software buying cycle. These decision-makers visit 2020software.com for a “short list” of products in a given category by application type or industry. Prospects fill out the registration page requesting multiple software demonstrations from vendors in the short list. These leads represent users who are at the end of their buying cycle, well-informed about their software choices and highly motivated to hear from the vendors.

With its dedicated focus on branding and lead generation, 2020software.com continuously pioneers new and better ways to help clients meet and surpass their marketing goals. From our integrated lead management tool to our comprehensive tracking technology, 2020software.com stays ahead of the industry to ensure that our advertisers stay ahead of their competition.

2020software.com categories:

  • Business Analytics
  • CRM Solutions
  • Enterprise Solutions
  • Hosted CRM
  • HR Software
  • Manufacturing ERP Solutions
  • Mid-Market Accounting Solutions
  • Small Business Software Solutions

Sponsorship Opportunities:

For Advertising Information

Mike Nadeau
Director of Sales
TechTarget Vertical Software Media
Business Phone: 617-431-9428
Email: mnadeau@techtarget.com

Request more information from Ben:
Name: Phone: Company Name: E-mail Address:
I'd like Top 7 Homepage Listing information
I'd like Compare by Product Directory information
I'd like Featured Product Homepage Banner information
I'd like Vendor Spotlight information
I'd like ConstructionSoftwareReview.com information
Comment or Question:
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Position in Top 7 Homepage Listing

Top 7 provides vendors an opportunity to distinguish themselves on 2020software.com's short list, which is the “best of breed” software vendors. Placement in the Top 7 allows vendors to gain a competitive advantage over their competition because of limited inventory.

Listing in Compare by Product Directory

The Compare By Product Listing is a secondary page to each category’s Top 7 listing. As the primary generator of quality leads on 2020software.com, the Compare By Product page features a list of products featuring detailed information including pricing, module information and advantages.

Featured Product Homepage Banner

The Featured Product Homepage Banner is a 2020software.com homepage banner placement opportunity.

Vendor Spotlight on Homepage

The Vendor Spotlight on Homepage gives vendors the opportunity to have static placement on the 2020software.com homepage.

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Global Marketing Expertise

TechTarget’s Global Audience

Reach the right IT decision-makers to make faster progress against your regional and country-specific marketing objectives. Learn more.

 

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TechTarget’s New Activity Intelligence™ Platform

Redefining the Way Technology Audiences are Viewed and Influenced by IT Marketers

Activity Intelligence is a groundbreaking platform that provides a comprehensive view of all activity technology buyers have online during their buying process with content from multiple sources. This new platform gives marketers superior tools to better identify opportunities and fine-tune marketing campaigns.

Learn how Activity Intelligence can work for you

 

New Research Profiling TechTarget's Most Active Users

TechTarget Hyper-active Researcher Report

A Profile of TechTarget’s
Hyper-active IT Researchers:
Media consumption habits of our top 30% most active users

This brand new research report, to be unveiled at TechTarget's upcoming Online ROI Summit, provides a powerful view of how the top 30% most active users across the TechTarget network consume media and research technology purchase decisions. Learn more about business drivers and online interactions relative to product, solution, and vendor consideration and why it is important to bring special focus to this exclusive group of prospects.

Attend the ROI Summit and be first to view this landmark report

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Opportunity Highlights

Construction Software Category

The Construction Software category on 2020software.com will allow construction software vendors to reach decision makers looking to purchase construction software, including project management, job management and scheduling software. Client companies currently featured in the Construction Software category include Sage Timberline, Jonas Software and Moraware Job Management Software.

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Leading Customers

Bowen & Groves

CDC Software

Consona

Entellium

Epicor

ESP Technologies

Exact Software

Hoovers

IFS

Infor

Microsoft

Neocase Software

NetSuite

Sage Software

Syspro

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Managed ROI Programs

Programs Matched to Marketing Objectives

Whether your objective is content syndication, lead generation, or establishing thought leadership, the TechTarget portfolio of managed ROI programs has an effective marketing solution.

Learn more about TechTarget managed ROI programs

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Resources for Marketers

Technology Marketing Reports

TechTarget IT Agenda's OnTarget Series

TechTarget's Editorial Team Explores Technology Trends

TechTarget IT Agenda's OnTarget Series covers the technology trends discussed by TechTarget's award-winning editorial team. Gain insight and perspective on the developments and dynamics that shape the technology market place and the impact that has on technology marketing. Watch this video series today.

The Google/TechTarget Behavioral Research Project: Phase 2

Search Behavior of IT Buyers Online During the Purchase Process

This study tracks the differences between what IT buyers say they do versus their actual behavior when presented with search scenarios. It becomes obvious that although the users’ actual behavior closely resembles findings from the first study, there are some notable differences between three roles; CIOs, directors and administrators. Read this report today.

More Technology Marketing Reports

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