Strategic Marketing Guidance and Campaign Management Support
TechTarget's Client Services department focuses on providing value-added services to our advertisers. Two distinct teams are dedicated to monitoring performance of your campaigns.
ROI Consultants ensure that you get maximum return from your media investment. Based on your marketing objectives, they provide you with strategic guidance from campaign start to finish. They will:
Develop media recommendation for online and integrated programs,
Generate a lead guarantee on ROI programs and manage against it,
Track responses and report on progress against your stated goals,
Help you report on the campaign and prove ROI to your organization.
Campaign Managers are your single point of contact for coordinating reporting, delivering materials, and managing program logistics. Their roles include:
Managing your deliverables,
Deliver bi-weekly updates on campaign success,
Managing any program changes.
Client Services at TechTarget is dedicated to making your campaign a success and your customer experience outstanding.
Campaign
Management
Performance
Optimization
ROI
Consulting
Customized
Media
Services include:
Dedicated TechTarget point of contact
Manage client deliverables
Set up campaign elements
Provide performance
data points
Traffic to meet schedules
Services from
Campaign Management plus:
Product Performance Associates provide market expertise
