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Operations

Trafficking Specialist, Online Media

Newton, MA

TechTarget is seeking a Specialist who will be responsible for implementing online advertising programs for TechTarget. As part of the Operations team, the successful candidate will have demonstrated technical skills and will be highly detail oriented, well organized and experienced at working under tight deadlines.

The Trafficking Specialist will provide daily trafficking support and will act as a technical lead for implementing advertising campaigns across the Tech Target network of web sites.

Essential Job Functions:

  • Implement and QA online media campaigns using our ad-serving platform;
  • Manage campaign process, including the implementation of  rich media campaigns and new technologies while adhering to TechTarget best practices;
  • Act as a lead for troubleshooting and resolving trafficking problems ;
  • Serve as a point of contact for display advertising campaigns to both internal departments and external clients;
  • Provide support to online trafficking specialists on team;
  • Maintain and update internal documentation and advertising specifications for all banner products;
  • Stay abreast of current trends and technologies in rich media;
  • Assist with screenshots, image resizing and other creative requests;
  • Recommend improvements to our trafficking and quality assurance process; and,
  • Ability to analyze campaign metrics as needed to aid in resolution of technical and business issues.

Knowledge, skills and abilities required:

  • Bachelor’s degree;
  • Candidate must have 1+ years experience in online media trafficking with an industry standard ad-serving vendor (DART experience a plus);
  • Demonstrated experience with HTML, Javascript, Photoshop and Flash;
  • Experience with a variety of rich media ad vendors, such as Pointroll, Eyeblaster or Eyewonder;
  • Experience in troubleshooting and resolving technical problems;
  • Excellent written and verbal skills with the ability to clearly communicate technical concepts to a variety of internal and external customers;
  • Ability to quickly learn new technologies, applications and processes;
  • Demonstrated ability to work directly with internal departments towards issue resolution/project release;
  • Keen interest in learning more about online technologies; and,
  • Proven ability to manage multiple projects and meet tight deadlines.

Please contact jobs@techtarget.com

 

 

 

 

 

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