A back to basics approach for addressing the future
It’s an exciting time to be a marketer. We are facing headwinds due to the economy, and our floor – that is the technology we are selling – is going through one of the most massive changes we’ve ever witnessed. There will be winners and there will be losers. We want you to be on the winning side of this. Marketing, as a profession, is even more critical than it was 5 years ago. You’ve got to get this right.
In this video, Jon Brown will discuss the 4 P’s of Marketing: Product, Pricing, Promotion and Placement and the best ways for you to keep up with changing marketing cycles and how to adapt.