Salesforce Einstein News
June 09, 2017
While Salesforce's ABM offering has integration and first-party data advantages, it can still benefit from third-party data augmentation providers.
June 06, 2017
AI in CRM holds promise, but Pegasystems' CEO warns business users not to believe the hype -- especially around Salesforce and Oracle AI.
April 04, 2017
Salesforce Einstein AI brings enhancements to Sales Cloud. While lead scoring, dialing and activity capture get automation features, Watson integration looms in the distance.
March 30, 2017
By offering an inexpensive cloud-based contact center product, Amazon hopes to monetize its own software in a new growing market.
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You might just now be reading about sentiment analysis tools for social media, yet software implementation promises deeper customer insights that drive sales and marketing. Continue Reading
Configure price quote tools in Salesforce save time for sales staff in creating quotes for customers -- even when a company may have complex pricing rules to determine quotes. Continue Reading
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The other 'AI' stands for application integration. Microsoft, Salesforce and Oracle should be judged on how well their platforms and enterprise collaboration tools integrate. Continue Reading
IBM's helping hand to Salesforce by sharing its Watson AI platform in the cloud can give CRM customers the best of both worlds in functionality and mining deep behavioral insights. Continue Reading
As the amount of data grows exponentially and computing power strengthens, now is the time for business applications to get a boost from artificial intelligence. Continue Reading