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By Ed Burns Get Started Oct 13, 2015

Location-tracking system improves business efficiency

For organizations in industries such as healthcare and trucking, analyzing data on the location and movements of employees is helping to streamline operations. Continue Reading


Evaluate Oct 08, 2015

Location-tracking apps help pinpoint customers, workers

With the power of location-based services, businesses are able to enhance customer service and sales. Continue Reading


By Kristen Lee Evaluate Oct 01, 2015

Location-based tools could boost timely medical responses

Beyond improving disaster response, location-based tools also have the potential to enhance emergency medical services and telemedicine, an expert said. Continue Reading


By Beth Pariseau News Sep 15, 2015


By Nathan Lamb Manage Sep 09, 2015

Location data adds context for Web personalization

Location technologies can provide another layer of context for serving up Web personalization, but it may require updating systems and strategies. Continue Reading


By Steve Robins ,Lauren Horwitz ,Tim Ehrens Get Started Sep 04, 2015

Keep consumers close with mobile location-based services

When stores first began setting up websites, customers suddenly had more flexibility. They could compare prices and make purchases without ever leaving the house. But the online experience didn't replace the ... Continue Reading


By Matt James Evaluate Sep 01, 2015

Mobile location-based services require customer trust

Mobile location-based services enable companies to enlist data for greater insight about their customers. But success in LBS isn't guaranteed. Continue Reading


By Beth Pariseau News Nov 10, 2015

Key geographies still missing in AWS data center locations

AWS data center locations are growing in number and Amazon cloud users have ideas about where the company should expand next in its quest for world domination. Continue Reading


By Lauren Horwitz Manage Aug 05, 2015

Mobile content strategy must incorporate location, context

Today, companies need to develop a mobile content strategy that incorporates attributes, such as a user's location and context, to be meaningful. Continue Reading


By Lauren Horwitz Manage Jul 23, 2015

Location-based service apps yield trove of information

When customers come into a store with offers from location-based service apps, like mobile wallets, it indicates a new level of buying intention greater than just window shopping. Continue Reading