Searching all of TechTarget| 80,939 results for "marketing"


By Lynn Haber News Apr 25, 2016

Focus on the "M" in SMB market

The SMB market is a mixed bag this year, with spending declines forecast for small businesses and increased IT spending expected for mid-size companies. Continue Reading


By Carl Setterlund News Apr 20, 2016


By Simon Quicke May 12, 2016

Managed services market splitting into two

The managed services market is splitting between the low and high end with commoditsation adding to the pressure at the lower end Continue Reading


By John Moore Manage May 11, 2016

Key Channel Market Trends: 2016

As midyear approaches, there are several channel market trends-- from DRaaS to compliance -- shaping the partner landscape in 2016. Continue Reading


By Eamon McCarthy Earls News May 10, 2016

Will the SD-WAN market consolidate?

This week, bloggers explore SD-WAN market consolidation, APIs and SDN, and cybersecurity goals for the next U.S. president. Continue Reading


By George Crump ,Marc Staimer ,Jon Toigo Evaluate Mar 07, 2016

Master the hyper-converged market

It wasn't that long ago when the hyper-converged market was dominated by a small number of startups and, when it came to options, IT pros didn't have a lot to choose from. The hyper-converged market featured mostly... Continue Reading


By Steve Robins Manage Apr 26, 2016

Don't alienate customers with forced context marketing

Using data for context marketing can help target new prospects and retain existing customers. But companies have to travel the line between effective and intrusive. Continue Reading


By Spencer Smith Evaluate Feb 23, 2016


By Jennifer Anaya Get Started Apr 14, 2016

Channel marketing plan a must for partners

A well-honed marketing plan provides insight into who your customers are, what they need and how you can help them with what you know and what you sell, Jennifer Anaya writes. Continue Reading


By Marissa Comeau Get Started Apr 08, 2016

Charting a course for the hyper-converged market

From the basic principles of hyper-convergence to the competitive nature of the hyper-converged market, get started on your path to hyper-converged enlightenment with these five tips. Continue Reading