Searching all of TechTarget| 244 results for "Denis Pombriant"

Denis Pombriant Beagle Research

Denis Pombriant

Denis Pombriant was one of the first analysts to dedicate a practice to Software as a Service (SaaS) CRM and CRM on demand. He is prepared to answer your questions about evaluating and managing on demand CRM. Continue Reading

SearchContentManagement

By Denis Pombriant Manage Jul 29, 2014

Measuring the success of a digital content strategy

Now that people consume Web content on a number of different channels, developing new metrics that accurately measure your audience's activities will help improve your digital content strategy. Continue Reading

SearchCRM

By Denis Pombriant Get Started Jul 22, 2014

Wearable computing devices and the rise of single-purpose technology

Wearable computing can gather data that gets crunched in real time with a device as small as a USB stick. But wearables are mostly single-purpose. Continue Reading

SearchCRM

By Denis Pombriant Get Started Jul 07, 2014

Why IoT needs a CRM platform

The Internet of Things needs a CRM platform to corral the intelligence that these devices generate. Continue Reading

SearchCRM

By Denis Pombriant Manage Jul 03, 2014

Sales analytics, forecasting get a boost from data modeling

Customer sales analytics can indicate some important data correlations, but for real insight and better sales forecasting methods you need modeling. Continue Reading

SearchCRM

By Denis Pombriant Evaluate Jun 17, 2014

Could CRM platforms make ERP irrelevant?

CRM platforms could connect traditionally back-office applications such as ERP systems, HR and so on. Could CRM make ERP irrelevant? Continue Reading

SearchCRM

By Denis Pombriant Manage May 20, 2014

CRM development: Building apps on top of systems

Building on top of CRM applications can speed time to market and establish standardization, Denis Pombriant explains. Continue Reading

SearchCRM

By Denis Pombriant Evaluate May 20, 2014

Are CRM software subscription models the future?

Companies' success with subscriptions has been mixed. But CRM subscription models provide key customer insight, says expert Denis Pombriant. Continue Reading

SearchCRM

By Denis Pombriant Manage May 20, 2014

Why customer nurturing technologies matter

Companies must devote resources not only to retaining customers but also to acquiring new ones. Customer nurturing is becoming increasingly important. Continue Reading

SearchCRM

By Denis Pombriant Evaluate May 21, 2014

Community forums as pathways for customer engagement

Community forums give customers a powerful venue to offer companies insight on products and services. Continue Reading