Marketing and Sales Alignment for Grown-Ups

EDITOR’S NOTE: This post is part of our “Smarter Sales and Marketing” series, a regular feature where technology marketing and sales experts will be sharing insight, tools, and best practices to help today’s leaders better […]

Tech Marketers: Are You a Sales Informer or a Sales Enabler?

sales informer enabler

Pride – we are all guilty of it. We say to ourselves “Gee, look how great my marketing messaging is” or “This content asset is amazing – it is right […]

Tech Marketer Talks: David Tam, Salesforce.com

DTam Salesforce.com

David Tam is an Online Marketing Manager on the digital marketing team at Salesforce.com. David was also a featured marketing panelist at our recent San Francisco ROI Summit in April. […]