Strategy & management News
February 06, 2017
Good instincts used to drive successful business strategies, but intuition just can't cut it in the age of big data.
October 26, 2016
Micael Dahlen, professor of marketing at the Stockholm School of Economics, regaled delegates to the IFS user conference in Gothenburg with many an amusing tale. One such is an unintended ...
July 19, 2016
BT Group failing to invest potentially hundreds of millions a year in infrastructure, service standards at Openreach consistently poor
December 14, 2015
Marketers need to put customer experience at the center of content marketing strategy. Technology and process should take second place.
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The goal of API management is to allow an organization that publishes an API to monitor the interface’s lifecycle and make sure the needs of developers and applications using the API are being met. Continue Reading
An information silo is a business division or group of employees within an organization that fails to communicate freely or effectively with other groups, including management. Continue Reading
A cooperative, often shortened to “co-op,” is a business that is owned and operated by and for the benefit of its members. A cooperative is formed when several people identify an unmet need. Continue Reading
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Companies that want to take advantage of the Internet of Things need to put customers at the center of their strategies to deliver on their expectations. Continue Reading
Social media is giving unprecedented voice to consumer preferences and concerns, but there are technology and human challenges to overcome. Continue Reading
An analyst says incoming Cisco CEO Chuck Robbins' move to prioritize strategies will help the vendor. But there are areas that still need attention. Continue Reading
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Companies that want to grow often focus on the wrong tactics in a sales management strategy. Here are four myths on selling -- busted by Armando Mann of SalesforceIQ. Continue Reading
Software developers are in very short supply, but outsourcing can be tricky. Find out what experts suggest to make outsourcing a success at your company. Continue Reading
Offering free content may seem counterintuitive when the goal is to sell, but educating consumers -- not just selling to them -- is better for a long-term marketing strategy. Continue Reading
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This week in UC blogs, analysts discuss how shadow IT can align with an enterprise's collaboration strategy, and what WebRTC practices can be seen in an Internet trends report. Continue Reading
For the first time, Ethernet innovation isn't about higher speeds. The recent push for 2.5 and 5 Gigabit Ethernet show it's all about use cases. Continue Reading
Companies often assume they know their customer base and then dial in customer communications. Here are three tactics to truly connect with customers. Continue Reading