Steve Niemiec

Steve Niemiec

SVP of Sales

Don’t Be Sold Media When You Should Be Shown

Steve Niemiec SVP of Sales

With the proliferation of ad technology and low cost do-it-yourself programmatic platforms, there is no shortage of intriguing media “ideas” for marketers. Alluring automation – “fire-and-forget” programmatic that targets only […]

Marketers Have a Right to Know Where Their Leads are Sourced From

Steve Niemiec SVP of Sales

Do you know where your leads are? Does anyone remember those PSAs that used to run before the news – “Its, ten o’clock. Do you know where your children are?” […]

Marketers Beware: Not All Purchase Intent Data is Created Equal

Steve Niemiec SVP of Sales

New technologies are a great thing. Often they lead to new ways to approach issues and can be disruptive as well as additive to success. They lead to new and innovative ways […]

technology marketing hero
How Can You Be a Technology Marketing Hero?

Steve Niemiec SVP of Sales

With 10+ years in this evolving industry, having seen a host of changes, I’m often reminded of the old days when we had limited insight into campaign success and feedback meetings […]

intelligence-driven media
A new era of intelligence-driven media

Steve Niemiec SVP of Sales

A new year and new beginning for the technology media industry In the past couple months, I’ve posted many comments on this blog with respect to an evolving marketplace and […]

It’s 10pm. Do you know where your leads are?

Steve Niemiec SVP of Sales

Does anyone remember those PSAs that used to run before the news – “Its, ten o’clock. Do you know where your children are?” Well, I just had a discussion with […]

Dispelling the myth of online lead marketplaces

Steve Niemiec SVP of Sales

The evolution of lead marketplaces are certainly interesting and something that we as marketers are seeing more and more of. Vendors are showing interest in what they perceive as an […]

Long gone are the days of having to merely ‘believe’

Steve Niemiec SVP of Sales

The goal of B2B marketing has always stayed constant with the need and want to influence real active projects. If I think back to the days of college where I […]

Marketing advice from The Onion

Steve Niemiec SVP of Sales

Did you ever think you could learn something about online marketing from reading The Onion? There is truth in every jest If you’re not familiar with The Onion, first of […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Jessica Levenson
Jessica Levenson

VP, Search & Engagement

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

Michael Box
Michael Box

Content Creator

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