February 8, 2017
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
I am by no means an avid fisherman but what I do know is that how far you cast is not as important as where you throw the lure. The better […]
January 17, 2017
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
Those of you who have read my previous 3 posts learned how companies like Microsoft and Qlik have recently closed large scale deals in both the US and UK. More importantly, in […]
October 14, 2016
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
As the saying goes, when it rains it pours! Although, when you’ve got the inside track on a deal, you know exactly what the weather forecast looks like. As you’ve […]
October 6, 2016
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
A couple of weeks ago, I shared this story about the power of real purchase intent. For those that didn’t have a chance to read it, Microsoft recently announced that […]
September 21, 2016
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
Like you, I try to learn from my peers. People succeeding at what I’m trying to do. And one thing that really helps me is a meaty set of facts: […]
September 6, 2016
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
With the proliferation of ad technology and low cost do-it-yourself programmatic platforms, there is no shortage of intriguing media “ideas” for marketers. Alluring automation – “fire-and-forget” programmatic that targets only […]
February 16, 2016
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
Do you know where your leads are? Does anyone remember those PSAs that used to run before the news – “Its, ten o’clock. Do you know where your children are?” […]
November 9, 2015
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
New technologies are a great thing. Often they lead to new ways to approach issues and can be disruptive as well as additive to success. They lead to new and innovative ways […]
