partner marketing ecosystem
Expert Insights: How to Thrive in a Crowded Partner Marketing Ecosystem

Fiona O'Connor Content Writer

More and more, B2B tech organizations recognize the role partnerships can play in the growth of their business. As a result, the partner ecosystem is becoming increasingly competitive – so […]

partner marketing
Times They are A-Changing, Faster Than Ever: Insights From Tech Partner Marketing Experts

Fiona O'Connor Content Writer

Increasingly, tech companies see the benefits of partnering in their go-to-market strategies. Partnerships allow them to better pursue revenue opportunities and to deliver solutions more effectively for their clients. At […]

real buyer activity
Tapping into Real Buyer Activity and Behavior to Drive Better B2B Marketing and Sales Results in 2021

Paige DeVingo Social Media Manager

While quarantining and lockdowns are hopefully temporary, the move to digital that has erupted during the pandemic seems to be here to stay. As the buyer’s journey becomes increasingly more […]

managed service provider MSP
The Critical Importance of MSPs in a Changing Market and How to Effectively Target Them

Susan Smith Publisher, Managed Service Provider (MSP) Market

The managed service provider (MSP) market has been steadily growing over the last several years. According to TechTarget’s annual IT Priorities survey fielded in January, 75% of end users intend […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

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