Data-driven research and tactics to find, engage and convert demand in your market.
July 20, 2015
Rich Campagna VP, Products & Marketing
Marketing is an incredibly broad, rapidly evolving discipline. Today’s marketing leaders must simultaneously be creative and quantitative, handling everything from visual brand identity to funnel analysis, and everything in between. […]
July 14, 2015
Garrett Mann Vice President, Corporate Communications
As TechTarget prepares to hold its mid-year sales meetings, this marks the time when TechTarget along with countless numbers of companies in the B2B technology space takes stock of what its successes […]
June 30, 2015
Peter Ross VP, Corporate Marketing
Lots of companies claim to embody a culture of innovation but very few have the track record to back it up. It’s easy to plant the flag of innovation at […]
June 23, 2015
Garrett Mann Vice President, Corporate Communications
What is IoT? As many marketers are aware, the Internet has forever changed the marketing landscape as it relates to our ability to: get messaging into the market quicker; engage and […]
June 22, 2015
Abby Gilmore Grant Senior Director of Customer Success, Growth Accounts
Event Recap Last Thursday, June 18th we hosted our 37th ROI Summit in Raleigh-Durham, N.C. Our first Summit in Research Triangle Park was one for the books, with a room […]
June 16, 2015
Courtney Kay VP of Field Marketing
Confession: What keeps me up at night as a marketer is the fact that sales can and will sell without us (aka marketing). Maybe not as much… maybe not as […]
June 16, 2015
Hugh Taylor President
Years ago, a fan once asked Steve Martin how he got to be so f***** funny. He replied, “I put a slice of bologna in each of my shoes. So when […]
June 9, 2015
Alex Gorbansky CEO
EDITOR’S NOTE: This post is part of a series of posts from Alex Gorbansky, CEO of Docurated who will be sharing his expertise around marketing productivity and platforms to better help our audience […]
June 2, 2015
Sandra Nangeroni Senior Director, Marketing & Sales Enablement
Alan Haley is CEO of Europa Communications, a 21 year-old international market development agency focused on providing international demand generation and channel support services to technology vendors. Some of Europa […]
