real purchase intent insight
The Real Deal: The Power of Purchase Intent Insight – TAKE 5

Steve Niemiec SVP of Sales

As I have laid out in my previous posts on this subject, I have another new story to share about the power of purchase intent insight – this time relative to recent […]

purchase intent insights fishing
Finding Buyers with Purchase Intent Insight: Catch More Fish by Casting in the Right Waters

Steve Niemiec SVP of Sales

I am by no means an avid fisherman but what I do know is that how far you cast is not as important as where you throw the lure. The better […]

SAS digital demand
How 5 Clear Principles for Digital Demand Marketing Success Help the SAS Marketing Team Win in APAC

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

Digital marketing is difficult. And with ever-more sophisticated MarTech stacks, multitudes of new data sources and challenging management expectations, it’s getting more complex every year. The good news is there’s […]

qualified sales opportunities
The Real Deal: The Power of Purchase Intent Insight – TAKE 4

Steve Niemiec SVP of Sales

Those of you who have read my previous 3 posts learned how companies like Microsoft and Qlik have recently closed large scale deals in both the US and UK. More importantly, in […]

email nurturing
5 Things to Keep in Mind for Any B2B Email Nurturing Campaign

Kristen Nepomuceno Client Consulting Manager

According to Marketing Sherpa, 79% of marketing leads never convert to sales. Most of the time, this can directly be attributed to either non-existent or non-effective nurturing. There are a […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

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