inside sales
Personalized Pitches: Improving Inside Sales Outcomes with Better Data at a Click

Michael Box Content Creator

I’ve written before about the iconic “sell me this pen” scene in The Wolf of Wall Street. While the scene ends with a joke, the real Jordan Belfort once said […]

sales adoption of purchase intent data
Best Practices to Help Sales Be More Productive Using Data

Ben Bradley Director of Strategic Accounts - Client Consulting

This past week we hosted another insightful Priority Engine user group in Boston. In this discussion we had vendors representing a variety of technologies including HR software, Networking & Security […]

showcasing the value of intent
Showcasing the Value of Intent within Your Organization: 2 Tips from TechTarget’s Bay Area Priority Engine User Group

Alessandra DeWitt Client Consulting Manager

This month we hosted our Bay Area Priority Engine™ user group in San Jose with marketers representing 10 companies ranging from new users to super-users. We wanted to give you […]

marketing returns
3 Ways to Achieve Greater Marketing “Returns” with Real Purchase Intent

Michael Box Content Creator

What B2B Marketers Can Learn From the Best Returners in Tennis After a couple of careful bounces of the ball and a moment of hushed tension, the tennis serve initiates […]

real intent data
Serving Up an Ace: How Real Intent Gives Sales a Decisive Advantage

Michael Box Content Creator

The US Open is here. While I enjoy the unfolding drama of long rallies, unforced errors, and incredible winners, sometimes I like to see the pure power of the ultimate […]

Priority Engine User Group Austin
5 Key Use Cases for Purchase Intent: Learnings from TechTarget’s Austin Priority Engine User Group

Ben Bradley Director of Strategic Accounts - Client Consulting

This week I was in Austin TX, hosting another roundtable for users of Priority Engine, TechTarget’s SaaS-based purchase intent insight platform. This event was graciously hosted by our friends at […]

Conversion Pixel