December 22, 2016
Garrett Mann Director, Content Marketing
When it comes to B2B enterprise technology, there are a finite number of buyers in each market segment. And it has been well-documented by a number of sources that even […]
December 12, 2016
Garrett Mann Director, Content Marketing
At a time when there is more customer data available than ever, the overarching trend in paid demand generation is toward standardization. With few exceptions, the B2B tech industry has […]
December 6, 2016
Kristin Prosowski Senior Director, Custom Solutions
According to the Association of National Advertisers (ANA), 96% of marketers say it is important for ads to be contextually relevant to the surrounding editorial content. Native advertising fully embraces this by integrating […]
December 5, 2016
Kristin Prosowski Senior Director, Custom Solutions
Sharethrough defines Native Advertising as: “an ad experience that follows the natural form and function of the user experience in which it is placed”. Native Advertising has grown steadily in […]
December 5, 2016
Dan Castello Director of Data and Custom Ad Solutions
You wouldn’t put crude oil in your car, would you? Without being processed into gasoline, that oil would stall your engine and leave you stranded on the side of the […]
November 29, 2016
Byrony Seifert VP of Marketing and Product Delivery, EMEA
An Interview with Achim Karpf, CEO of NetPress – the Content Marketing Agency In this series we’ll be giving in-depth interviews with regional marketers on the current state of B2B […]
November 21, 2016
Rick Nendza VP, IT Deal Alert Qualified Sales Opportunities
Indisputable fact: The earlier you can get in on a technology deal, the more chance you have to shape that deal in your favor. Sales teams are constantly trying to […]
November 15, 2016
Adam Davis Director, Brand Advertising and Search Solutions
In an earlier post, we talked about using TechTarget’s search power to jump the organic search turnstile instead of pounding away at the same steep and expensive marketing goals year after […]
November 2, 2016
Andrew Briney SVP of Products
The hype meter is redlining on the subject of B2B purchase intent, and for good reason. Intent data promises to give you a new way to rifle-target prospects showing a […]
Chief Executive Officer
SVP of Products
SVP of Sales
CMO
VP, Search & Engagement
VP of Marketing and Product Delivery, EMEA
Director of Strategic Accounts - Client Consulting
Director, Client Consulting
Director, Content Marketing
Content Creator
Contact Us
Contact Us
Product Walkthrough
Ask An Expert