email intent
How to Increase Conversion with Intent-Driven Email Nurturing in EMEA

Sarah Ollivier Email Marketing and Performance Analyst

Recently, TechTarget ran its 10th London ROI Summit and data-driven marketing tactics were at the forefront of the event. One of the sessions in particular, Email Best Practices: The Cascading […]

Marketo Nation
Why I Go to Marketo Nation Every Year

Matt Lewis Integrated Marketing Manager

I’m Matt, a Marketo Certified Expert focused on campaign execution and ops here at TechTarget. I recently returned from Marketo Nation (now the Adobe Digital Experience Summit) in Las Vegas […]

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6 Peer-Driven Tips for Improving Marketing & Sales Performance with TechTarget Priority Engine

Heather Turner Vice President, Customer Success

Real Insights from Sales and Marketing Peers Sales and marketing professionals from the San Francisco Bay Area recently gathered at the Adobe offices in San Jose for the latest roundtable […]

Why Real Intent Data Is the Uber for B2B Marketing
How Real Intent Data Provides a True “Lyft” for B2B Marketers

Michael Box Content Creator

Ridesharing apps like UberTM and LyftTM have been a revelation for both riders and drivers. For riders, tap a button and get a ride. For drivers, it’s a source of […]

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Celebrating All of TechTarget’s Trailblazing Women―Accelerating Innovation and Success in B2B Tech

Arden Port SVP, Human Resources

“Good leaders organize and align people around what the team needs to do. Great leaders motivate and inspire people with why they’re doing it. That’s purpose. And that’s the key […]

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5 Reasons Why B2B Marketing and Sales Teams Will Progress Faster with Intent Data in 2019

Andrew Briney Chief Product Officer

2018 felt like a year of fits and starts around issues like GDPR, data integration, systems automation, marketing attribution and more. The silver lining is that the hard work is […]

Authors

Mike Cotoia

Chief Executive Officer

Steve Niemiec

Chief Operating Officer & Chief Revenue Officer

Byrony Seifert

SVP, Product Operations

Garrett Mann

Vice President, Corporate Communications

Fiona O'Connor

Senior Content Marketing Manager

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