macro diruptor
6 Macro Disruptors That Will Change Information Technology

Jon Brown VP, Market Intelligence

Change is a good thing in the long run, but change can really suck while you’re experiencing it.  Right now, six (6) macro phenomena are changing the practice of Information […]

Always On Strategy
Why Going Dark in Technology Marketing is Never in Fashion

Erin Colleran Senior Client Consulting Manager

In a past life, I worked in ad sales for a fashion magazine in New York City. With 12 issues, we sold all year round – however the spike that […]

2015 Worldwide ROI Summit Boston
11 Reasons You Can’t Miss the 2015 TechTarget Worldwide ROI Summit Boston

Bob Lapsley Senior Manager, Integrated Marketing

TechTarget has hosted the Worldwide ROI Summit in a variety of cities around the globe in 2015, and we’re once again closing out the year with a final stop in […]

tech marketer talks solidfire
Tech Marketer Talks: Bridging the Gap Between Sales and Marketing with Priority Engine – SolidFire

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

Tracy Earles, Senior Manager of Demand Generation, runs a global demand generation team for SolidFire. His team manages all aspects of demand generation across all marketing channels with the goal […]

Is a Lost Kitty Poster a Study in Good Marketing?

Vince Bitel VP of Creative Services

A clear reminder of the basics, found on a telephone pole At times, the best of us get bogged down. Messaging complexity overwhelms us. We try to incorporate too much […]

no-creepy marketing personalization
3 Simple, Non-Creepy Marketing Personalization Tips

Ben Bradley Director of Strategic Accounts - Client Consulting

A recent report by ITSMA has found that the responsibility of B2B marketers is shifting. The number one responsibility of marketers by 2016 will be to understand the buyer. As […]

content marketing effectiveness
The Missing Piece in Content Marketing

Lisa Dennis President

EDITOR’S NOTE: This post is part of our “Smarter Sales and Marketing” series, a regular feature where technology marketing and sales experts will be sharing insight, tools, and best practices to help today’s leaders better […]

technology terms
Flape, Floud, Nomophobia and Other New Technology Terms Marketers Should Know

Peter Ross VP, Corporate Marketing

One of the many challenges that technology marketers continue to face is the dizzying amount of new technology terms, acronyms and phrases that seem to enter our vocabulary every day. […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

Contact Sales