5 ways to turn your sales staff into social media superheroes

Chris Rudnick Marketing Manager

It’s no surprise, or at least I hope it isn’t a surprise by now, but business to business is becoming much more social by leveraging Twitter, LinkedIn, Facebook, Google+, YouTube […]

Go Back to School – Even for a Night

Mike Cotoia Chief Executive Officer

As COO, I am always open to ideas and suggestions about how to be more efficient and effective. Any ideas for changes, large or small, to improve our business operations […]

3 Tips to Help You Speak the Language of Health IT Marketing

Stephanie Corby Publisher, Health IT Media

The health IT market is poised for major growth in the next few years and is slated to hit $3.9T by 2017, which is a compound annual growth rate of […]

It’s not about you……it’s about your customers

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

Building good customer relationships takes persistence, effort and commitment.  Delivering knowledge and insight to customers is key to building and enhancing relationships. Sharing helpful tips and maintaining personal connections with clients […]

Don’t just be a vendor to your customers

Mike Cotoia Chief Executive Officer

It’s no secret, but the current economy has made selling much more challenging and forced businesses to reevaluate the value they bring to their customers and prospects. It’s time you […]

Long gone are the days of having to merely ‘believe’

Steve Niemiec SVP of Sales

The goal of B2B marketing has always stayed constant with the need and want to influence real active projects. If I think back to the days of college where I […]

Engage with the best and brightest at TechTarget’s Boston ROI Summit:Oct 29 or Oct 30

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

As the person responsible for Customer Engagement at TechTarget, one of the most rewarding aspects of my job is bringing customers and other tech marketers together to interact and share […]

Think you know what international IT buyers are looking for from marketers? Think again.

Garrett Mann Director, Content Marketing

If you are a global or regional marketer who is responsible  for overseeing, planning, executing, and driving international results from multi-region an/or country-specific marketing programs, then you will want to […]

Putting your money where your mouth is

Mike Cotoia Chief Executive Officer

Don’t underestimate the value of a promise you make to your customers. It’s easy to make a promise, but it’s much harder to deliver on it.  Which is why too […]

Authors

Mike Cotoia
Mike Cotoia

Chief Executive Officer

Andrew Briney
Andrew Briney

SVP of Products

Steve Niemiec
Steve Niemiec

SVP of Sales

Byrony Seifert
Byrony Seifert

VP of Marketing and Product Delivery, EMEA

Ben Bradley
Ben Bradley

Director of Strategic Accounts - Client Consulting

Abby Gilmore Grant
Abby Gilmore Grant

Director, Client Consulting

Garrett Mann
Garrett Mann

Director, Content Marketing

Contact Sales