MicroScope – July 2023: The pressure to deliver

The pressure to be cutting edge in the channel

The industry is good at encouraging customers to buy the latest and greatest tech, but the channel often has to pick up the pieces when expectations fail to be met. Billy MacInnes reports

Dell UK boss talks of channel benefits

Steve Young, the recently appointed senior vice-president and general manager of Dell Technologies UK, enthuses about the channel’s value and discusses the major themes in the market. Simon Quicke reports

Why we need to change ROI – today

Time-value creation, rather than just economic concepts, play a part in how we measure success when it comes to marketing and sales growth, says Helen Curtis, founder of Coterie Community