Accelerating How ISVs And SaaS Providers Deliver GenAI To Their Customers

Generative AI is now a strategic priority, with adoption nearly doubling recently. For ISVs and SaaS providers, effective GenAI capabilities are crucial for competitive advantage.

This Informa TechTarget white paper explores the pressure on software vendors to integrate GenAI features with measurable ROI. Key insights include:

• 65% of organizations use GenAI, mainly in marketing and sales
• 85% of customer service leaders plan to explore GenAI features this year
• Vendor switching is expected to double as customers seek AI solutions

Accelerate your GenAI strategy by reading this paper.