Learn how technology and creativity build lasting customer loyalty

Brands today struggle to build authentic loyalty beyond transactions, often mistaking purchases for connections. Generic loyalty programs fail to emotionally resonate with customers.

Braze's 427° Innovation Lab's white paper explores building lasting loyalty by interpreting digital body language in three stages: earning loyalty with personalized incentives, deepening it by turning interactions into accomplishments, and spreading it by transforming users into advocates. It offers use cases for travel, hospitality, restaurants, and retailers.

Discover strategies that create emotional connections beyond discounts.