AI-powered engagement improved cholesterol medication adherence

Pharmaceutical companies face challenges with patient medication adherence, including high void rates, one-and-done dropoffs, and shortened therapy durations. This case study shows how an intelligent patient management platform tackles these issues using predictive modeling and machine learning to personalize engagement. Key outcomes include:

• 27,000 incremental prescriptions for cholesterol medication
• 54,000 incremental injections with 15.5% lift over control groups
• Individualized communications addressing barriers like affordability and health literacy

Explore how data-driven, omni-channel engagement can enhance medication adherence and therapy outcomes.