Research Content|9 Oct 2025

Brokers expect data-driven personalization and digital tools

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Dental and vision insurance brokers are evolving into strategic consultants, demanding more from carrier partnerships. With fragmented technologies and rising employer expectations, brokers need carriers to provide advanced digital tools, strong provider networks, and data-driven insights to stay competitive.

SKYGEN's 2026 Pulse Report highlights how carriers can meet brokers' needs. Key findings include:

· 90% of brokers prioritize digital tools like real-time quoting
· Strong provider networks drive brokers to switch carriers
· Telehealth and data-driven personalization are seen as industry-shaping

Read the full report for strategies to become a trusted partner.

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