Research Content|8 Nov 2025

The AI 'UNLESS' Report: From Hype to ROI

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Despite $30-40 billion enterprise investment in generative AI, 95% of initiatives yield zero return—unless organizations first establish automation foundations. This gap between AI promise and business value challenges technology and finance leaders seeking ROI.

New research surveying 700+ CIOs and CFOs reveals three key insights:

· AI with automation delivers 95% effectiveness versus minimal impact from AI alone
· Automation builds infrastructure, data quality, and processes to scale AI beyond pilots
· Governance concerns—19% cite as the top barrier—are resolved via automation guardrails

Read the report for strategies to implement scalable, governed AI with measurable outcomes.

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