TechTarget Acquires

Brings Strategic Corporate Infrastructure Information to Business Professionals and Complements Existing SOA and BPM Application Development Content

Technology media company TechTarget, Inc. (NASDAQ: TTGT) today announces the acquisition of™, a leading website for business and information technology (IT) decision makers focused on Business Process Management (BPM) and Service-Oriented Architecture (SOA). is an online community with more than 100,000 members that provides original editorial and independent content from  leading industry analysts and experts via blogs, webinars, podcasts, white papers, and virtual events.

“In today’s challenging economy, businesses are continuously asked to grow by doing more with less. Organizations are reevaluating their IT strategy, looking to curb expenditures and are emphasizing process innovation. The result is an ever increasing emphasis on application integration, SOA, BPM and related technologies,” said Les Yeamans, founder of, who will join TechTarget.

“The addition of to the TechTarget network of technology websites will complement the Company’s existing web properties, such as™, providing a one-stop shop for IT and Line of Business professionals researching new products and technologies around these disciplines. SOA and BPM vendors competing in these markets will for the first time have access to both the IT and the LOB decision makers and influencers from a single source,” said Brian McGovern, Publisher, Application Development Media, TechTarget.

TechTarget (, a leading online technology media company, gives technology providers ROI-focused marketing programs to generate leads, shorten sales cycles, and grow revenues.  With its network of more than 60 technology-specific websites and more than 7.5 million registered members, TechTarget is a primary Web destination for technology professionals researching products to purchase.  The company is also a leading provider of independent, peer and vendor content, a leading distributor of white papers, and a leading producer of webcasts, podcasts, videos and virtual trade shows for the technology market.  Its websites are complemented by numerous invitation-only events.  TechTarget provides proven lead generation and branding programs to top advertisers including Cisco, Dell, EMC, HP, IBM, Intel, Microsoft, SAP and Symantec.

© 2010 TechTarget, Inc. All rights reserved. TechTarget and the TechTarget logo are registered trademarks, and and are trademarks of TechTarget Inc.. All other trademarks are the property of their respective owners.

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Garrett Mann
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