How Product Marketing Can Use Impartial Data to Make Better Decisions

Obtained from the actual team members involved in the deals, our pre- and post-purchase analyses help you make timely adjustments to your strategy and tactics. In this video, see how Deal ScoreCard from TechTarget Research provides product marketers with impartial, buyer-driven data about what’s happening in the tech market, so they can craft content that focuses on the most relevant product features and initiatives.

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