28,683 Results for:Customer data integration

  • Sort by: 

Salesforce strategy focuses on integration, customer data

By Jesse Scardina 12 Mar 2019

Salesforce's strategy for 2019 and beyond includes better data integration and more plans for MuleSoft, Customer 360 and Salesforce Essentials. Read More

What goes into a customer analytics data integration framework

By David Loshin 18 Jun 2018

Customer data integration is a minefield for IT teams to navigate. But incorporating a set of core technical functions into an integration architecture can ease the process. Read More

Approach customer engagement by first asking good questions

By Mary K. Pratt 18 Sep 2019

Organizations need to align their customer strategy with their technology and know how to gather and use the right customer data when integrating all the components. Read More

Might be a while before someone orders from a reseller with Alexa

By Simon Quicke 09 Oct 2019

Personal assistants are gaining traction as yet another way customers can order services but concerns about data integrity are holding back widespread adoption Read More

Salesforce teases new CDP features ahead of fall release

By David Needle 18 Jun 2019

Salesforce gives details about the makeup of its Customer 360 integration platform and features of the customer data platform that it plans to release this fall. Read More

Strong customer experience still awaits customer data integration

By Lauren Horwitz 21 Dec 2016

Dufl and Kone are both on the move with their operations and are trying to create a solid customer experience by combining data from various back-office systems. Read More

Google, Informatica deepen ties around big data in the cloud

By Chris Kanaracus 22 May 2019

Google and Informatica have expanded their partnership and product integrations as enterprise customers seek to move large data sets into the cloud for processing and analytics. Read More

RapidRatings adds supplier risk management options to SAP Ariba

By Jim O'Donnell 10 Apr 2019

RapidRatings' financial analysis data can now be integrated directly into SAP Ariba, providing customers with financial health information from one source. Read More

New Oracle Eloqua features, integrations collect actionable CX data

By Rowena Lindsay 29 Mar 2019

New integrations and updates for Eloqua, Oracle's B2B marketing tool, emphasize the importance of actionable data in delivering a positive customer experience. Read More

Customer data integration a market opportunity, says CXP Group consultant

By Warwick Ashford 24 Nov 2016

Technology and service providers should focus on customer data integration to help businesses improve customer satisfaction, says CXP Group consultant Nicole Dufft Read More