3,419 Results for:Customer relationship management (CRM)

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Camden Council uses IBM data analytics to beat austerity

By Cliff Saran 03 Jul 2015

Camden Council has used data integration to link council systems, enabling it to cut waste and improve efficiency – and saving £93m in the process Read More

Enterprises see the light on marrying front- and back-office systems

By Albert McKeon 10 Apr 2015

Marrying front- and back-office data is becoming increasingly important to all sorts of business operations. Read More

Fenway enlists Salesforce to fix sales-and-service communication gap

By Lauren Horwitz 12 Apr 2016

Fenway Park Events sells outings at Fenway -- but without a CRM system, sales and service were working at cross-purposes. Read More

How to define the real benefits of CRM

17 Jan 2002

Everyone is talking about return on investment (ROI) in customer relationship management (CRM), but what is really achievable? Read More

UK firms highlighted as top CRM success stories

28 Feb 2002

Analyst firm the Aberdeen Group this week released research that identifies the top 12 customer relationship management (CRM)... Read More

Weigh these SaaS pros and cons for your IT landscape

By Kurt Marko 18 May 2016

The cloud service most akin to packaged software, SaaS options are easy to consume but hard to customize. Here's what it means for IT. Read More

IT teams take steps to simplify big data analytics process

By Craig Stedman 14 Dec 2016

Companies such as Yahoo, Merck, Macy's and eBay have moved to clear obstacles that were blocking the path to success with big data analytics applications. Read More

What to expect in the Sugar CRM platform

By T.J. Houpes 18 Aug 2015

Sugar, the latest CRM platform from SugarCRM, marries B2B and B2C engagement strategies using a single appliance. Read More

Microsoft CEO Satya Nadella highlights importance of sharing the wealth of digital transformation

By Caroline Donnelly 25 Sep 2018

During the opening keynote of the Microsoft Ignite conference in Orlando, Florida, the company CEO Satya Nadella talked up the importance of ensuring the spoils of digital transformation are spread far and wide in ... Read More

Littlewoods seeks CRM savings

31 Jan 2002

Retail group Littlewoods is adding customer relationship management (CRM) capabilities to its call centre facilities, to improve... Read More