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Anti-social CRM concept gaining traction on Topman site

20 Sep 2011

Social CRM (Customer relationship management) has produced mixed results for retail giant Arcadia after angry consumer complaints against its Top man brand were made public by its social CRM systems. Read More

Top 10 Middle East stories of 2018

27 Dec 2018

Here are Computer Weekly’s top 10 Middle East enterprise IT stories of 2018 Read More

What are the implications of the Salesforce acquisition of Demandware?

19 Jul 2016

Buying Demandware has helped Salesforce round out its portfolio in order to offer end-to-end technology for the customer journey, expert Brent Leary explains. Read More

SAP intelligent enterprise, C/4HANA are trends to watch in 2019

10 Jan 2019

Industry experts sound off on what SAP trends customers should watch in 2019. They also don't mince words about where SAP should head in the New Year. Read More

App integration remains a hurdle in adopting SaaS technology

28 Nov 2017

The allure of SaaS architecture was to simplify IT and cut costs. The reality is on-premises silos often reappear in the cloud, requiring integration. Read More

Amazon VCC builds on UCaaS benefits via AWS integration

10 Oct 2017

The primary benefit of the immature Amazon Connect service comes from its integration with AWS' suite of tools -- functionality that could cause enterprises to take notice. Read More

Salesforce for B2C helps tire maker grab consumer traction

05 Nov 2018

Classic tire maker BFGoodrich deploys Salesforce Marketing Cloud for B2C campaigns that communicate directly to consumers and get valuable feedback in return. Read More

Maximize and manage customer experience with CEM tools

28 Mar 2019

CEM software provides the technological support necessary to successfully manage the customer experience. Discover the extensive benefits the right platform can provide. Read More

Consumer identity management is the core of real CRM

28 Jul 2016

IAM + CRM is much more than simply IAM for external users, says Ivan Niccolai Read More

Microsoft Dynamics CRM price cut helps partners in CRM market

29 Oct 2007

Hosting partners can use the cut in Microsoft Dynamics CRM subscription fees to build stronger relationships with clients in the customer relationship management market. Read More