How Pure Storage Uses Priority Engine to Create More Valuable Sales Conversations and Set More Meetings

Challenge: Pure Storage needed to create more valuable sales interactions for SDRs in order to generate more meetings with a defined purpose. Solution: They use TechTarget’s Priority Engine to learn […]

3 Strategies for Improving Sales Adoption, Leveraging Data and Streamlining Management with TechTarget Priority Engine

priority engine user group roundtable

This past November, sales and marketing professionals within the Priority Engine community gathered at the Silver Peak offices in Santa Clara for a Priority Engine User Group Roundtable. Among the […]

Serving Up an Ace: How Real Intent Gives Sales a Decisive Advantage

real intent data

The US Open is here. While I enjoy the unfolding drama of long rallies, unforced errors, and incredible winners, sometimes I like to see the pure power of the ultimate […]

Flip Your ISRs’ Approach and Improve Appointment Rates by Up to 19X

sales intent data

In every cold call you have about 10 seconds to make an impression. Here’s how to dramatically increase your chances of success. The head of inside sales at a security […]

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