Three Tips for Tech Marketers to Increase Email Performance with IT Buyers

AdobeStock_117420444

The average business professional receives approximately 130 emails a day. That works out to roughly 16 emails an hour in a standard 8 hour work day. This is exactly what […]

3 Tips for More Effective Nurturing, Outreach and Measurement – TechTarget Priority Engine User Insights

effective nurturing

Sales and marketing professionals from the Boston area recently gathered at TechTarget Headquarters to network and share successes and challenges with other TechTarget Priority Engine users. Users discussed a wide […]

5 Things to Keep in Mind for Any B2B Email Nurturing Campaign

email nurturing

According to Marketing Sherpa, 79% of marketing leads never convert to sales. Most of the time, this can directly be attributed to either non-existent or non-effective nurturing. There are a […]

Conversion Pixel