2 Ways to Use Data to Inform Marketing Creative You Should Start Using Now
Let’s go back for a moment to a time when there was little insightful marketing data… In 1987, I sat across a very expensive desk from one of the era’s […]
3 Questions Marketers Should Ask the Next Graphic Designer They Interview
Every time I’ve been hired to work in a technology company, I’ve been interviewed and hired by a marketer and not by another graphic designer. If you are a marketer, […]
I’m Not Just a Graphic Designer – I’m a Marketer Too
One of the proud moments of my career happened when I was working overseas at an ad agency. One of our clients was a large natural gas distributor, which had […]
