When Inbound Isn’t Enough: 3 Questions to Determine Inbound and Outbound Marketing Balance

inbound marketing

By now you’ve probably read the headlines and seen the stats from HubSpot and others about the virtues of inbound. There’s no denying that inbound marketing can be effective in […]

Tech Marketer Talks: Driving More Revenue with Full-Funnel Marketing – Cisco

Tech Marketer Talks Cisco

Jenny Hooks is the Revenue Marketing Manager, Americas Inbound at Cisco. She’s been at Cisco for eight years in a variety of roles spanning marketing execution, marketing automation and strategic […]

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