B2B Technology Marketing – Market Spotlight: DACH

German content marketing

An Interview with Achim Karpf, CEO of NetPress – the Content Marketing Agency In this series we’ll be giving in-depth interviews with regional marketers on the current state of B2B […]

How Culturally Aware is Your Content Marketing Strategy?

in-language content

If you’ve ever traveled abroad, you know how diverse cultures can be. Languages, social norms, currency, religion, fashion – everything varies from culture to culture. And your content marketing strategy […]

2015 Global Content Marketing Checklist: Are You Localizing?

localization

As you plan your content marketing efforts for 2015, there are a number of things to consider when it comes to development and distribution of your content within specific global […]

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