Customer data News
May 17, 2018
E-commerce in Asia-Pacific is booming, with 71% of consumers in the region already shopping online. But so is the risk of fraud, with one in five consumers falling victim, according to new report ...
April 10, 2018
In this guest post, Craig Stewart, vice president of product management at cloud integration provider SnapLogic, spells out why the more traditional transport operators need to take a leaf out of ...
March 23, 2018
Ethical data collection practices are becoming even more important, as cases like Cambridge Analytica's misuse of Facebook data challenge consumer trust in enterprise analytics.
February 01, 2018
A new study on cloud data security provides insights into the shaken confidence in the cloud. Despite its increased use, payment and customer data still appears to be at risk.
Customer data Get Started
Bring yourself up to speed with our introductory content
SMAC (social, mobile, analytics and cloud) is the concept that the convergence of four technologies is currently driving business innovation. Continue Reading
The FTC has issued its first enforcement actions for companies found in violation of the EU-U.S. Privacy Shield Framework, but are the rules doing enough to protect consumer data? Continue Reading
Oracle Commerce Platform is omnichannel technology that integrates customer data into a 360-degree customer view. Find out more in this definition. Continue Reading
Evaluate Customer data Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
Many companies still aren't prepared for the GDPR as its deadline looms. The advice in this handbook can help you tackle data protection and management issues. Continue Reading
The right CRM products can give organizations a competitive edge by helping them identify, attract and retain customers. Learn how to select the right tools for your organization. Continue Reading
Nexsan's Gary Watson explains that the GDPR right to be forgotten will be an important piece of the compliance picture and means deleting data securely, completely and provably when customers ask for it. Continue Reading
Manage Customer data
Learn to apply best practices and optimize your operations.
Panera Bread website users were put at risk after a security researcher discovered a vulnerability relating to a lack of authentication for their publicly available API endpoint. Continue Reading
Getting your Salesforce-powered customer service and support staff ready for GDPR involves more than just the free Trailhead training module. But it's a start. Continue Reading
App trackers were found in hundreds of Google Play apps. Expert Michael Cobb explains the threat they pose and how GDPR has the potential to reduce the risk. Continue Reading
Problem Solve Customer data Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
With less than a month until GDPR has to be implemented, both B2B and B2C sales teams must be prepared to properly protect or even dispense of customer data, according to experts. Continue Reading
After decades of catering to the needs of known customers, outdoor retailers now see the light and are targeting old and new customers with data-driven marketing and sales initiatives. Continue Reading
For providers, there are a handful of strategies to help close the IoT smart home consumer enthusiasm gap. Learn more here. Continue Reading