As CEO of Parsable, Lawrence Whittle drives the strategic vision and business direction of the company. A global citizen, he has led technology companies in over 20 countries in the last two decades. Lawrence was a part of two successful IPOs -- Model N and Centra Software -- and a highly lucrative M&A sale to Oracle (ProfitLogic).
Prior to Parsable, Lawrence was the chief revenue officer at Persado Inc., a leader in marketing content artificial intelligence. All of these companies provide enterprise-class software solutions that support transformation value to the global Fortune 2000. Lawrence's passion and energy for analytically powered, transformational technologies are core to his achievements as a cloud software company leader.