Nigel Fenwick focuses on the role of technology as an enabler of business outcomes. He has
published leading research on social business strategy, business technology strategy, innovation,
retail and marketing. His latest research on digital business examines the fundamental business
changes needed in the digital economy.
As a CIO at Reebok UK during his 20s and in later jobs in marketing, Fenwick led numerous
technology industry trends, including partnering with Infosys on developing offshore outsourcing
and advocating early on for a strong relationship between IT and the business.
He has a bachelor's degree in computing in business from the University of Huddersfield and an
M.B.A. with concentrations in marketing and international business from Warwick Business School at
the University of Warwick.