Business Analytics: Page
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noisy data
Noisy data is a data set that contains extra meaningless data. Almost all data sets will contain a certain amount of unwanted noise.
By Gavin Wright • April 12, 2024 -
Customer segmentation analytics evolve with GenAI, ML
GenAI, machine learning and advanced analytics techniques automate time-consuming aspects of customer segmentation, freeing up analysts to find insights and create value.
By Mary Pratt • April 11, 2024 -
Google Analytics
Google Analytics is a web analytics service that provides numerous analytical tools for marketing purposes.
By Wesley Chai, Rahul Awati • April 10, 2024 -
Google Cloud Next 2024
Google Cloud to inject Gemini into data, analytics tools
The tech giant unveiled integrations between its LLM and BigQuery, Looker and its databases to provide customers with a foundation for developing GenAI models and applications.
By Eric Avidon • April 9, 2024 -
AI assistant from Tableau targets efficiency, deep analysis
The analytics vendor's copilot can recommend questions that might lead to otherwise undiscovered insights as well as understand follow-up questions that result in deep analysis.
By Eric Avidon • April 2, 2024 -
New Databricks open source LLM targets custom development
The data platform vendor's new language model was designed to provide open source users with AI development capabilities similar to those provided by closed source models.
By Eric Avidon • March 27, 2024 -
Domo to add prebuilt models, chat capabilities to AI suite
The BI vendor's latest innovations include conversational analytics capabilities and prebuilt models designed to help customers forecast outcomes and conduct sentiment analysis.
By Eric Avidon • March 27, 2024 -
New embeddable MicroStrategy Auto bot expands AI beyond BI
The longtime analytics vendor's new bot enables customers to embed emerging technology in third-party applications just as they are now able to embed traditional BI.
By Eric Avidon • March 26, 2024 -
Expert Advice
Generative AI capabilities increase data analytics value
GenAI can enhance data analytics uses. Automation and synthetic data let data analysts generate better quality insights more quickly and cost-efficiently than ever before.
By Donald Farmer • March 22, 2024 -
Databricks acquisition of Lilac targets GenAI development
The data platform vendor's latest purchase expands its generative AI development capabilities by adding improved access to unstructured data that can be used to train models.
By Eric Avidon • March 21, 2024 -
Sisense targets hardcore developers with new toolkit
The embedded BI specialist's latest update features a software development kit that enables developers to compose applications using prebuilt APIs, libraries and visualizations.
By Eric Avidon • March 14, 2024 -
Databricks partners with Mistral AI to aid GenAI development
The data cloud vendor joins Microsoft and Snowflake in partnering with -- and investing in -- the startup to provide customers with access to Mistral's open source language models.
By Eric Avidon • March 14, 2024 -
Snowflake boosting its commitment to AI, including GenAI
Recent moves, including the appointment of a new CEO and the formation of a new partnership, are representative of the vendor's heightened focus on artificial intelligence.
By Eric Avidon • March 12, 2024 -
Ocient raises $49.4M in funding to fuel development, growth
The data platform vendor plans to use the new financing for product development and to fund sales and marketing efforts as it moves into its growth phase.
By Eric Avidon • March 11, 2024 -
data exploration
Data exploration is the first step in data analysis involving the use of data visualization tools and statistical techniques to uncover data set characteristics and initial patterns.
By Jacqueline Biscobing, Scott Robinson, Katie Terrell Hanna • March 7, 2024 -
decision-making process
A decision-making process is a series of steps one or more individuals take to determine the best option or course of action to address a specific problem or situation.
By Kate Brush, Ed Burns, Robert Sheldon • March 7, 2024 -
Snowflake signals AI commitment with Mistral AI partnership
Days after appointing a new CEO, the data cloud vendor showed a heightened focus on emerging technologies by aligning closely with a rising large language model developer.
By Eric Avidon • March 5, 2024 -
Google Cloud unveils new GenAI-fueled data, analytics tools
The tech giant introduced extensive support for vector search and improved access to unstructured data while also making a pair of GenAI capabilities generally available.
By Eric Avidon • Feb. 29, 2024 -
Snowflake CEO Slootman steps down, Ramaswamy takes over
Slootman resigns after five years at the helm of the data cloud vendor. Revenues grew fivefold under him and the company went public in a record-setting initial public offering.
By Eric Avidon • Feb. 29, 2024 -
edge analytics
Edge analytics is an approach to data collection and analysis in which an automated analytical computation is performed on data at a sensor, network switch or other device instead of waiting for the data to be sent back to a centralized data store.
By Scott Robinson , Brien Posey • Feb. 27, 2024 -
Expert Advice
Generative AI can improve -- not replace -- predictive analytics
Generative AI improves predictive analytics through synthetic data generation. Managing data bias and ethical AI risks can enable GenAI to widen the scope of simulated outcomes.
By Donald Farmer • Feb. 26, 2024 -
Tableau launches Pulse, a GenAI-fueled insight generator
The tool, which monitors data for metric changes and uses natural language to alert users, is the longtime analytics vendor's first generally available GenAI capability.
By Eric Avidon • Feb. 22, 2024 -
Generative AI dominates Google’s data and analytics roadmap
Following recent integrations between Gemini and the tech giant's major data and analytics platforms, more product innovations featuring LLMs are expected over the next few months.
By Eric Avidon • Feb. 20, 2024 -
Alteryx, Databricks expand complementary partnership
The expanded partnership features new integrations designed to better enable joint customers to combine self-service data preparation and analysis with data science and AI.
By Eric Avidon • Feb. 14, 2024 -
data mining
Data mining is the process of sorting through large data sets to identify patterns and relationships that can help solve business problems through data analysis.
By Adam Hughes, Craig Stedman, Alexander Gillis • Feb. 13, 2024