Opinion: Page
The latest opinion pieces by industry thought leaders on CIO
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Brand Experience Team/TechTarget
Economic slowdown cannot stop IT’s ESG progress
An economic slowdown may be inescapable, but IT leaders must maintain focus on ESG initiatives. Discover why IT operations should continue to strive for sustainability.
Jon Brown • Jan. 27, 2023 -
Brand Experience Team/TechTarget
Despite layoffs, H-1B work visa demand will stay high
The U.S. government's 85,000 H-1B work visa cap will be exceeded this year, despite the increasing number of tech industry layoffs. That's what history tells us.
Patrick Thibodeau • Jan. 26, 2023 -
Brand Experience Team/TechTarget
How to migrate to a media asset management system
What is media asset management, and what can it do for your organization? It's like digital asset management, but it aims for better video and multimedia storage and maintenance.
Ada Powers • Jan. 24, 2023 -
Brand Experience Team/TechTarget
AI bots lack one critical skill for customer service jobs
Experts -- including ChatGPT itself -- debate the extent to which customer service AI tools can help contact center agents amid rising demand and high turnover rates.
Don Fluckinger • Dec. 22, 2022 -
Brand Experience Team/TechTarget
Report highlights growth of process intelligence use
A new report examines the growth of process intelligence use by enterprise leaders. Learn practical and actionable tips for a successful implementation.
Amaresh Tripathy • Dec. 16, 2022 -
Brand Experience Team/TechTarget
The enterprise endpoint device market heading into 2023
Modern enterprise organizations have numerous options to choose from on the endpoint market. Learn about some of the main offerings that business leaders should consider.
Gabe Knuth • Dec. 8, 2022 -
Brand Experience Team/TechTarget
What a Republican Congress means for the H-1B visa
Many House Republicans support raising the H-1B minimum salary to $110,000 and distributing visas on the basis of salary, with the highest salaries first in line.
Patrick Thibodeau • Nov. 10, 2022 -
Brand Experience Team/TechTarget
Analyzing the chaos in the desktop virtualization market
From major acquisitions to brand-new product launches and rebrands, Citrix, Microsoft and VMware have been shaking up the desktop virtualization space.
Gabe Knuth • Nov. 10, 2022 -
Brand Experience Team/TechTarget
Top e-commerce challenges for 2023 and how to overcome them
2023 will bring many e-commerce challenges that were exacerbated by the COVID-19 pandemic, like international trade and rising customer expectations. Here's how to overcome them.
Robert Brandl • Nov. 7, 2022 -
Brand Experience Team/TechTarget
Salesforce’s Marc Benioff and Bret Taylor the latest co-CEO trial
Some software companies rule their worlds with co-CEOs for years. Other co-CEO arrangements don't last long. We consider the future of Salesforce's current chief executive duo.
Don Fluckinger • Sept. 27, 2022 -
Brand Experience Team/TechTarget
NFTs can boost customer loyalty -- if people would chill out
Starbucks launched an NFT loyalty program, which could change the public's -- and marketers' -- attitude toward the technology. But most people still have reservations.
Don Fluckinger • Sept. 13, 2022 -
Brand Experience Team/TechTarget
How strong workplace values affect ethical marketing
Modern customers actively seek out companies with strong values that match their own, so brands should embrace ethical marketing strategies to ensure customers see their values.
Luke Smith • June 23, 2022 -
Brand Experience Team/TechTarget
The Readability Consortium’s lessons for marketing content
The University of Central Florida, Adobe and Google band together to study digital readability. Those who create marketing content can get an edge if they pay close attention.
Don Fluckinger • May 31, 2022 -
Brand Experience Team/TechTarget
Consider ‘ESP’ when thinking about ERP for your business
For ERP purposes, 'ESP' stands for three crucial elements that are impacting contemporary ERP choices and implementations: ecosystems, security and pandemic.
Mark Peters • May 23, 2022 -
Brand Experience Team/TechTarget
Smart brands will change approach to marketing email, cookies
You'd think marketers got the hint to move past third-party cookies and marketing emails once Google, Apple and regulators all stepped in to protect consumers. Not yet.
Don Fluckinger • April 28, 2022 -
Brand Experience Team/TechTarget
Zoom CCaaS a big bet on the future of customer service
Zoom already integrates with the most popular contact-center-as-a-service platforms. So why has Zoom come out with a CCaaS of its own?
Don Fluckinger • Feb. 23, 2022 -
Brand Experience Team/TechTarget
Digitally mature companies drive innovation, IT spend
CIOs pushing on with their digital transformation projects will seize new opportunities in the coming year, with cybersecurity, cloud and AI among the areas for investment.
John Moore • Jan. 12, 2022 -
Brand Experience Team/TechTarget
IoT ethics must factor into privacy and security discussions
With the adoption of IoT devices, consumers voluntarily trade privacy for the convenience of instant connectivity. Organizations must consider the ethics of their data collection.
Dr. Diane Groth • Jan. 6, 2022 -
Brand Experience Team/TechTarget
Business capabilities must define transformation efforts
Moving toward business and digital transformation depends on a clear understanding of business capabilities and how they should function in the future.
Dan Morris and Keith Leust, My Career Transformation • Nov. 15, 2021 -
Brand Experience Team/TechTarget
4 ways CIOs can adapt metrics for the new workplace
The limitations of traditional leadership and enterprise metrics are coming to the fore. To adapt, CIOs will need to focus on flexibility, resiliency and employee wellness.
Tina Nunno • Oct. 22, 2021 -
Brand Experience Team/TechTarget
How to harness the disruption of hyperautomation
Hyperautomation technologies will disrupt business and IT operations, but smart organizations can use them as fuel for successful transformation.
Dan Morris and Keith Leust, My Career Transformation • Oct. 13, 2021 -
Brand Experience Team/TechTarget
3 hybrid work strategy tips CIOs and IT need now
Moving to a hybrid work model presents a number of challenges for companies. Here's how IT leaders can help overcome obstacles and support success.
Joe Berger • Oct. 4, 2021 -
Brand Experience Team/TechTarget
Trials of pandemic-driven enterprise tech modernization
Organizations are redefining their digitalization strategies in the wake of the pandemic. For CIOs, this means confronting the challenges that come with modernization.
Gautam Khanna • Oct. 1, 2021 -
Brand Experience Team/TechTarget
CIOs lead digital transformation as pilots, co-pilots, engineers
According to Genpact's partnered study with the MIT Sloan CIO Symposium, CIOs assume one of three roles: pilots, co-pilots or engineers. Here's how each role leads digital change.
Sanjay Srivastava • Sept. 29, 2021 -
Brand Experience Team/TechTarget
What’s next for SAP HANA 1.0 users
SAP HANA 1.0 is now out of mainstream maintenance. Here's how that pertains to an SAP HANA 2.0 upgrade and what happens if users don't make the move.
Tim Korba • Sept. 21, 2021
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