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13 examples of sustainable marketing
Organizations can help the environment, society and their bottom line at the same time with sustainable marketing. Examples include charity partnerships and social transparency.
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Salesforce to acquire Informatica in $8 billion deal
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13 examples of sustainable marketing
Organizations can help the environment, society and their bottom line at the same time with sustainable marketing. Examples include charity partnerships and social transparency.
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Brands can partner with influencers to build credibility and connect with their audiences. However, marketers often struggle to find the right influencers and spot fake followers.
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Sustainable marketing shows consumers that an organization takes environmental and social responsibility seriously. Yet, marketers must use careful language to avoid greenwashing.
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Customer Experience Basics
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Field service management (FSM) is a system of managing off-site workers and the resources they require to do their jobs efficiently.
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15 customer service email templates and tips
Email remains an important channel for companies to communicate with customers. Here are some email templates for customer service teams to use in common scenarios.
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Customer service is the support organizations offer to customers before, during and after purchasing a product or service.
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Marketing and sales
Salesforce Marketing Cloud Next employs more agents, CDP
Salesforce overhauls Marketing Cloud with agentic AI.
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E-Commerce
Lowe's SVP on AI's rosy future for e-commerce
As AI evolves, its e-commerce applications multiply.
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Customer experience management
Pegasystems expands agentic AI for business automation
Agents are here -- but is prompting dead?
Search Customer Experience Definitions
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