Business Analytics
Top Stories
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Feature
28 Jul 2026
How to get reliable BI insights from AI-augmented analytics
Before adopting AI-powered BI applications, organizations need stronger business context, trusted workflows and users prepared to assess AI outputs. Continue Reading
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News
23 Jul 2026
Domo acquired for $400M, sells to Progress Software
Amid slow growth and a sliding stock price, the analytics provider is the latest specialist to join forces with a larger enterprise rather than remain independent. Continue Reading
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Feature
09 Jul 2018
Streamlining predictive analytics in retail marketing
Online flash-sale retailer Zulily uses BigQuery and Tableau to help power its predictive analytics, which, in turn, boosts its marketing efforts and ability to manage incoming data. Continue Reading
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News
02 Jul 2018
Airbnb, Univision highlight best practices in BI
At the Real Business Intelligence conference, Airbnb and Univision execs presented some of the BI strategies their organizations use to help drive growth and cut costs. Continue Reading
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Feature
29 Jun 2018
A look at the leading data discovery software and vendors
Explore the data discovery software market, including the products and vendors helping enterprises glean insights using data visualization and self-service BI. Continue Reading
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Feature
29 Jun 2018
GPU implementation is about more than deep learning
Simulmedia is using GPU technology to power reporting tools, while eyeing future deep learning applications, helping to justify the cost of the hardware while building experience. Continue Reading
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News
28 Jun 2018
The future of BI is bright, as experts note evolving trends
Fast-evolving tech trends like machine learning and cloud storage management will have big roles in BI in the coming years, especially with the dominance of cloud computing, experts say. Continue Reading
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Tip
25 Jun 2018
Building a data science team in today's data-centric climate
Finding and training data scientists to build a data science team can be challenging. But in a recent webinar, a Gartner analyst offered tips on how to do it. Continue Reading
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Feature
19 Jun 2018
Data-driven strategy grooms dog care franchise for growth
Camp Bow Wow is growing its day care and boarding business for dogs with the help of a data-driven approach that's powered by a hybrid POS and Tableau system. Continue Reading
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News
13 Jun 2018
Tableau acquisition of MIT AI startup aims at smarter BI software
Tableau acquires AI startup Empirical Systems in a plan to provide users with automated data modeling capabilities and enable broader BI and analytics applications. Continue Reading
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Feature
12 Jun 2018
Choosing the right data discovery platform for the enterprise
Obviously, cost and scalability factor into data discovery platform buying decisions, but other features, like visualizations and data support, should carry significant weight. Continue Reading
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News
01 Jun 2018
BI vendors aim to ease visual data analysis by business users
Despite the self-service BI push, enabling end users to take the lead on analyzing and visualizing data is often still a challenge -- one that vendors continue to address. Continue Reading
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Feature
30 May 2018
Understanding data discovery tools in the enterprise
Data discovery tools, aided by the data discovery process, visualize and contextualize data for business users. They are essential for informed business decision-making. Continue Reading
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Tutorial
18 May 2018
Ten KPI templates for your dashboards
KPIs help companies gauge success, but how do you choose the right metrics to create useful reports? Here you'll find 10 KPI examples to inspire your executive dashboards. Continue Reading
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Tip
16 May 2018
Seven good data visualization practices for visual integrity
Data visualizations need visual integrity to ensure that the data they present can be interpreted correctly. Follow these design steps to help make visualizations trustworthy. Continue Reading
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News
03 May 2018
Qlik readies new Qlik Sense features for cloud, AI, big data
Self-service BI vendor Qlik is beginning to add a promised set of advanced functionality to its Qlik Sense software, but the features will be delivered in stages. Continue Reading
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News
30 Apr 2018
Tableau Prep tool aims to ease Tableau data preparation work
Tableau users who previously had to rely on software from other vendors to prepare data now have a new option: Tableau Prep, the BI vendor's own data preparation tool. Continue Reading
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Feature
30 Apr 2018
Get the most out of your data, reap the benefits of BI tools
The business intelligence software market is large, vibrant and evolving. Learn the ins and outs to make sense of the options and experience the business benefits of BI tools. Continue Reading
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News
23 Mar 2018
Cambridge Analytica-Facebook case shows need for ethical data mining
Ethical data collection practices are becoming even more important, as cases like Cambridge Analytica's misuse of Facebook data challenge consumer trust in enterprise analytics. Continue Reading
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Feature
15 Mar 2018
Rethinking analytics processes spurs enterprise innovation
By taking a fresh look at the makeup of their analytics organizations, enterprises can innovate their business models and take advantage of digital disruption. Continue Reading
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Feature
14 Mar 2018
Diversified data sets for analytics deliver top results
Analytics teams should focus on data diversity to ensure that their projects deliver the most meaningful insights -- but they must be wary of some stumbling blocks. Continue Reading
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Feature
13 Mar 2018
How to boost the value of BI in today's analytics landscape
Basic BI reporting still gives businesses valuable information. But its value can be increased by incorporating it into a broader analytics and data visualization platform. Continue Reading
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Feature
07 Mar 2018
Mike Capone, Qlik CEO, says roadmap targets cloud, big data
Qlik software must continue to evolve to keep pace with changes coming from cloud computing, big data and cognitive computing, says Qlik's new CEO Mike Capone. Continue Reading
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Feature
05 Mar 2018
New Qlik CEO Mike Capone outlines his business strategy
Mike Capone, Qlik's new CEO, discusses recent layoffs and says the company needs to be more aggressive about touting its successes to avoid falling behind in the self-service BI market. Continue Reading
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Podcast
26 Feb 2018
Newest AI technology set to disrupt tech sector, job markets
Emerging AI technology will lead to the creation of influential new software companies and disrupt job markets, says a Goldman Sachs researcher -- predictions that are discussed here. Continue Reading
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Feature
26 Feb 2018
Qlik Sense vs. QlikView: How the two Qlik tools compare
The differences between the two main Qlik software offerings may be small, but there are still some key considerations for potential customers to weigh. Continue Reading
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News
13 Feb 2018
IT analysts look for clarity on IBM analytics tools
IBM's analytics software is strong technically but disjointed and hard to understand, say analysts who think simplifying things should be a priority at the company's Think 2018 conference. Continue Reading
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Tip
07 Feb 2018
Beat the challenges of predictive analytics in big data systems
Big data and predictive analytics may seem synonymous, but understanding the constraints of each discipline is the key to extracting business value from projects that combine them. Continue Reading
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Podcast
26 Jan 2018
Talking Data: Is there a difference between AI and analytics?
Any AI definition should include things like predictive analytics, according to some users, even though those practices are straightforward and have been around for decades. Continue Reading
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Feature
22 Jan 2018
Infographic: The evolution of the chief data officer role
The CDO role, which has never been rigidly defined, is undergoing a face-lift as emerging technologies present new opportunities to enterprises. Continue Reading
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Tip
18 Jan 2018
How predictive analytics techniques and processes work
Predictive analytics is no longer confined to highly skilled data scientists. But other users need to understand what it involves before they start building models. Continue Reading
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News
17 Jan 2018
Hyper engine aims to give enterprise Tableau analytics a boost
The Hyper in-memory data engine added in Tableau 10.5 could make Tableau analytics capabilities more expansive, enabling the software to support new use cases, like IoT analytics. Continue Reading
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Feature
12 Jan 2018
Comparing the leading big data analytics software options
This big data analytics tools comparison examines products from the leading vendors and provides insight into how you can differentiate between the various offerings. Continue Reading
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Feature
09 Jan 2018
Insights into buying big data analytics tools
Before purchasing big data analytics software, companies must first identify their specific needs and then evaluate how the product features address those needs. Continue Reading
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Feature
15 Dec 2017
The benefits of using big data analytics software
Tools for big data analytics have a lot to offer, and they come in many varieties. Get to know some of the ways business users and data scientists can use the software. Continue Reading
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Tip
03 Aug 2017
Ten steps to start using predictive analytics algorithms effectively
A successful predictive analytics program involves more than deploying software and running algorithms to analyze data. This set of steps can help you put a solid analytics foundation in place. Continue Reading
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Feature
31 Jul 2017
How SAS Enterprise Miner simplifies the data mining process
The SAS Enterprise Miner data mining tool helps users develop descriptive and predictive models, including components for predictive modeling and in-database scoring. Continue Reading
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Feature
26 Jun 2017
Examining the Knime Analytics Platform for big data analytics
Knime offers open source data analytics, reporting and integration tools, as well as commercial software that can help build more efficient workflows. Continue Reading
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Feature
23 Jun 2017
Machine learning platforms comparison: Amazon, Azure, Google, IBM
The platform war over machine learning tools is heating up. Use our features comparison chart to see how four top vendors stack up and help you decide which is right for your enterprise. Continue Reading
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Feature
31 May 2017
A look at the IBM SPSS Modeler and IBM SPSS Statistics analytics tools
The IBM SPSS Modeler and IBM SPSS Statistics predictive analytics tools help users and data analysts build predictive models and manage the analytics process. Continue Reading
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Feature
18 Apr 2017
Self-service BI software comparison: Tableau vs. Power BI, Qlik Sense
Three software vendors have taken the lead in the market for self-service BI tools. This chart can help you sort out the differences between these common software applications. Continue Reading
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Opinion
06 Oct 2016
Sports data analytics isn't always a slam dunk
The growing trend of analytics in sports has caused much debate, and even though data-driven decisions can provide some benefits, they're not right for all occasions. Continue Reading
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Feature
31 Aug 2016
Why physicists are a good fit for data science jobs
With data scientists in short supply, physicists and other academic researchers from hard-science disciplines are increasingly finding places on data science teams -- and even leading big data analytics projects. Continue Reading
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Feature
14 Dec 2015
A look at SAP BusinessObjects BI suite
SAP BusinessObjects BI platform provides users with self-service access to information to support the decision-making process. Find out what's different in version 4.1. Continue Reading
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Feature
09 Dec 2015
Exploring Microsoft Power BI SaaS analytics products
Microsoft Power BI SaaS analytics lets users view their most critical data via a live dashboard, create interactive reports and access their data on the go. Continue Reading
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Feature
13 Oct 2015
Location-tracking system improves business efficiency
For organizations in industries such as healthcare and trucking, analyzing data on the location and movements of employees is helping to streamline operations. Continue Reading
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Blog Post
23 Sep 2015
Future BI Could Perfect Labor’s End, Part 4
It’s indisputable that technology is displacing many of today’s jobs. The question is: what should, or can, we do about it? This series—parts 1, 2 and 3—explores the possible consequences of this ... Continue Reading
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Blog Post
18 Aug 2015
Future BI Could Perfect Labor’s End, Part 3
It’s indisputable that technology is displacing many of today’s jobs. The question is: what should, or can, we do about it? This series explores the possible consequences of this shift and how ... Continue Reading
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Feature
05 Mar 2015
Use of analytics in sports media becomes contentious
Analytics are gaining a high profile in sports media, but some fans and commentators say the stats just aren't what they're looking for. Continue Reading
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Blog Post
02 Mar 2015
Respecting Personal Data
Remember lastminute.com? How is this for their last word on personal data? What’s wrong with the following e-mail I received from @lastminute_com today? “Dear Customer Important information about ... Continue Reading
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Blog Post
12 Feb 2015
HDS Buys Pentaho: What’s the Deal? (Part 1)
In building out its Internet of Things, is HDS acquiring a data refinery, a data lake or a data swamp? This week’s announcement of Hitachi Data Systems’ (HDS, @HDScorp) intention to acquire ... Continue Reading
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Feature
12 Dec 2014
Customer analysis a winning play for 'Candy Crush Saga' maker
King Digital Entertainment was losing players of "Candy Crush Saga" at an early stage in the online game -- a problem it solved with help from a customer data analytics project. Continue Reading
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Feature
31 Jul 2014
Location-based analytics helps Wendy's find its way to new sites
Most people remember geography class as a liberal arts concentration. But John Crouse of Wendy's is showing that geographic knowledge can make for a valuable pairing with statistical analysis as part of location intelligence efforts. Continue Reading
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Answer
30 Jun 2014
Design a business intelligence system properly -- for business users
Rick Sherman explains how to avoid common mistakes when planning and designing BI systems, saying that the varying needs of different business users must be front and center. Continue Reading
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Feature
30 May 2014
Author: Data mining projects depend on excavating meaningful data
In a Q&A, book author David Nettleton offers advice on avoiding data mining pitfalls and pinpointing valuable business data to mine and analyze. Continue Reading
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Podcast
28 May 2014
Changes on the horizon for big data analytics tools
The market for big data analytics tools remains fragmented, but users are expecting consolidation in the near future. Continue Reading
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Answer
28 May 2014
Do predictive analytics projects require data scientists?
Expert Mark Whitehorn explains what skills are required for predictive modeling -- and whether business users can do the work of data scientists. Continue Reading
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Feature
18 Apr 2014
Laws leave gray area between big data and privacy
Laws on data collection and use remain foggy, leaving businesses to feel their way through big data and privacy laws. Continue Reading
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News
01 Apr 2014
Panel: Customer experience analytics points to process problems
Analyzing feedback on customer experiences can help companies ensure they treat customers like royalty, said participants in a panel discussion. Continue Reading
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News
01 Apr 2014
Enterprises take a long view on big data programs and purchases
Health system UPMC and financial services firm CIBC are taking big data projects from pilot mode to production in stages, buying tools as they go. Continue Reading
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Feature
23 Jan 2014
Kaiser Permanente VP prescribes bigger role for healthcare data analytics
Terhilda Garrido is at the head of a heightened effort by health system Kaiser Permanente to use analytics to improve its patient care delivery. Continue Reading
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News
23 Sep 2013
Self-service BI: A maturity test for BI programs
TechTarget's Wayne Eckerson shares the key points from a webcast panel discussion he led on self-service business intelligence. His conclusion: It's not as easy as you might think. Continue Reading
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News
09 Sep 2013
A critical BI challenge: Reconciling opposites
Business intelligence managers are often faced with seemingly contradictory demands, writes TechTarget's Wayne Eckerson -- and that calls for an open mind, not a rigid approach. Continue Reading
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Tip
27 Aug 2013
Coca-Cola overcomes challenges to seize BI opportunities
The Coca-Cola Co. understands that analytics challenges can be overcome and that a team approach helps businesses take advantage of BI opportunities. Continue Reading
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27 Jun 2013
Guide to big data analytics tools and trends
This guide provides big data analytics strategies and best practices, as well as expert advice about analytics tools and trends. Continue Reading
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27 Jun 2013
"BI, CPM and analytics news, tips and resources" RSS feed is moving!
As of July 1, the "BI, CPM and analytics news, tips and resources" RSS feed will be moving off of the Pheedo platform. Instead, please bookmark the following URL to make sure you continue to receive our content: http://searchbusinessanalytics.techtarget.com/rss/BI-CPM-and-analytics-news-tips-and-resources.xml. Continue Reading
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Feature
25 Jun 2013
BI program rescue strategy: Breaking the rules
If business users are losing faith in a business intelligence team, it might be time to throw out the BI rule book and do what needs to be done, writes TechTarget's Wayne Eckerson. Continue Reading
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Feature
17 Jun 2013
Is it time to outsource your BI program?
TechTarget's Wayne Eckerson writes that if your business intelligence efforts aren't producing the desired business results, one option to consider might be -- yes -- outsourcing the BI initiative. Continue Reading
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Feature
31 May 2013
Six steps to creating a BI competency center
TechTarget's Wayne Eckerson lays out a roadmap for setting up a successful business intelligence competency center, and breaking down BI silos, in a decentralized company. Continue Reading
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Feature
28 May 2013
Embedded BI: Largely invisible, but not for long
TechTarget's Wayne Eckerson tracks the ongoing evolution of embedded business intelligence tools and sees big things ahead for the technology. Make that very big things. Continue Reading
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Opinion
22 Apr 2013
Analytical modeling is both science and art
Models are the key to predicting outcomes to business decisions. And while math may make them tick, it also takes a certain eye -- and ear -- for what works. Continue Reading
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Tip
22 Apr 2013
Change management tips for BI program managers
TechTarget's Wayne Eckerson writes that business intelligence managers can learn some valuable lessons from the book "Switch: How to Change Things When Change Is Hard." Continue Reading
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News
22 Mar 2013
O'Reilly Strata conference tackles big topics in data science, Hadoop
The O'Reilly Strata conference was the place to be to learn about the role of the data scientist and big data technologies. Continue Reading
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News
28 Feb 2013
Six things Hadoop brings to the BI and analytics table
TechTarget's Wayne Eckerson outlines what is unique about Hadoop and related technologies versus traditional BI and data warehousing tools. Continue Reading
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Feature
04 Feb 2013
Without analytics, it's 'big data, big schmada'
Data -- including big data -- has no value by itself, says TechTarget's Wayne Eckerson. It's what you do with data to gain business insights that counts. Continue Reading
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04 Dec 2012
BI initiatives aid efforts to bridge IT-business gap
In our December e-zine, consultant Claudia Imhoff examines the eternal divide between IT and business units and the role BI can play in bringing them together. Also: 'big data' priorities for 2013. Continue Reading
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Feature
28 Nov 2012
BI catch phrases you'll hear in 2013
TechTarget's Wayne Eckerson lists six slogans that he says BI, analytics and data warehousing professionals are likely to encounter in 2013. Continue Reading
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Feature
15 Nov 2012
Hadoop World: Just like data warehousing's early days
The buzz-filled Hadoop World 2012 conference reminded TechTarget's Wayne Eckerson of a data warehousing event he attended in 1997. Still to be seen: Can Hadoop live up all to the hype? Continue Reading
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Feature
15 Nov 2012
Tripartite structure best on BI 'center of excellence'
There are no rules on how to set up a business intelligence center of excellence, says TechTarget's Wayne Eckerson. But most of the ones he sees include executive, business and technical teams. Continue Reading
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News
02 Oct 2012
For some companies, big data analytics is the norm
In this podcast, listen to Tagged.com's co-founder and CTO talk about the company's successes and struggles with big data analytics. Continue Reading
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Report
19 Sep 2012
Self-service BI: Not as easy as it looks
In a research report, TechTarget's Wayne Eckerson offers tips and strategies for successfully deploying self-service business intelligence tools to foster bona fide business-driven BI processes. Continue Reading
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23 Aug 2012
Effective visualization requires a deep look at BI data
Our November e-zine's lead story reports on the need to make sure data visualizations tell the right story. Also: the do's and don'ts of data stewardship, and breaking down "big data" bottlenecks. Continue Reading
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Feature
23 Aug 2012
What 'big data' means for health care BI managers
Consultant Laura Madsen says that "big data" is here to stay and that health care organizations -- which often lag behind other businesses on BI maturity -- should start getting ready for it. Continue Reading
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News
25 Jul 2012
Location intelligence involves more than maps
BI tools support the use of maps for visualizing data, but location intelligence systems go much further in enabling users to manipulate and analyze spatial data, says TechTarget's Wayne Eckerson. Continue Reading
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21 Jun 2012
Data warehouses must learn new tricks in 'big data' era
In the June issue of our monthly e-zine, consultant Lou Agosta explains how data warehouses and BI systems are evolving -- or should be. Also: riding herd on Excel BI use, and BI education needs. Continue Reading
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News
06 Jun 2012
IBI's secret weapon: customer loyalty and trust
Information Builders won't win any business intelligence beauty contests, but its business style has helped it find a comfortable niche in the BI market, says TechTarget's Wayne Eckerson. Continue Reading
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Tip
24 May 2012
'Big data' analytics danger: Death by a thousand cuts
Companies that view "big data" and associated analytics processes as the ultimate answer to business decision-making needs do so at their own peril, writes BeyeNetwork expert Barry Devlin. Continue Reading
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Tip
24 May 2012
Why 'big data' is like seawater for text analytics
You can't just drink water from the ocean, writes BeyeNetwork expert Bill Inmon. Similarly, he says, unstructured text in "big data" pools must be refined before it's used in analytics applications. Continue Reading
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News
21 May 2012
Triumvirate of tools key to effective BI processes
TechTarget's Wayne Eckerson says business intelligence systems should include reporting, dashboard and visual discovery software -- be it from one vendor or multiple suppliers. Continue Reading
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16 May 2012
Split personalities put data scientists in high demand
In the May issue of our monthly e-zine, consultants Claudia Imhoff and Colin White explain who data scientists are. Also: tips for accelerating the delivery of BI data, and advice on BI for SMBs. Continue Reading
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News
03 May 2012
QlikView goes enterprise, but much work still to do
QlikTech is pushing hard into enterprise BI with its QlikView software, says TechTarget's Wayne Eckerson. But, he adds, more upgrades are needed to make QlikView a bona fide BI platform. Continue Reading
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News
03 Apr 2012
Collaborative BI: Optimizing decision-making processes
In a new research report, TechTarget's Wayne Eckerson assesses the role of collaboration in business intelligence and analyzes survey results on the adoption of collaborative tools for BI uses. Continue Reading
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News
20 Mar 2012
The two sides of Facebook business applications
Facebook has unlimited potential for advertising and targeted marketing, says TechTarget's Wayne Eckerson. But, he adds, it must protect personal data from over-exuberant marketers. Continue Reading
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Feature
01 Mar 2012
Five first steps to creating an effective 'big data' analytics program
Choosing the right technology is only half the startup battle on "big data" analytics. Get a list of deployment tips from consultant Lyndsay Wise to help set your organization on the right path. Continue Reading
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Report
27 Feb 2012
In-memory analysis: Insights at the speed of thought
In a research report, TechTarget's Wayne Eckerson discusses in-memory analytics, self-service business intelligence and other technologies aimed at making "faster, better, cheaper" BI a reality. Continue Reading
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News
21 Feb 2012
SaaS BI app puts spotlight on corporate tickets
Three former employees of ticket reseller StubHub have created a Software as a Service application for tracking and analyzing the use of corporate tickets to sports and entertainment events. Continue Reading
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News
31 Jan 2012
Let the revolution begin: Big data liberation theology
When people define big data they miss what's new about the technology. At its heart, big data is about liberation and balance. Wayne Eckerson explains. Continue Reading