Businesses have been using FinOps to manage their operational expenditures related to cloud use to great effect. Recent research by TechTarget’s Enterprise Strategy Group revealed that this business practice is evolving from quick wins and cost cutting to a holistic approach to managing cloud financials.
Data Management, Analytics & AI
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While economic uncertainty may cause some organizations to hold back on IT investments, that isn’t an option for those with charters to digitally transform. Recent research by TechTarget’s Enterprise Strategy Group showed that digitally mature organizations have nuanced spending plans for 2024 compared with their less digitally advanced counterparts.
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As organizations continue to recognize the importance of data-driven decision-making, the pace of business is preventing analytics success. The ever-increasing volume of distributed data available to the business overwhelms data-centric stakeholders. To address these challenges, organizations are turning to AI tools that eliminate manual processes to improve efficiency, promote productivity, and democratize analytics. TechTarget’s Enterprise Strategy Group recently surveyed data and IT professionals to gain insights into these trends.
To learn more about these trends, download the free infographic, Unleashing the Power of AI in Analytics and Business Intelligence.
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The ever-increasing volume of distributed data generated by and available to the business continues to overwhelm data-centric stakeholders. As organizations struggle to gain a comprehensive picture of their data, yet another layer of complexity presents itself: rate of change. With the rate of change in the business often eclipsing the rate at which data can be collected and analyzed, organizations need help ensuring the timely delivery of accurate insight based on the current state of the business. By enabling users to access and analyze data without the need for specialist knowledge or coding expertise, AI is helping democratize analytics for the wider business. Users can quickly and easily explore and visualize data, gain new insight through better collaboration, and share results. Whether through augmented analytics or generative AI, AI is making it easier for users to find and analyze the data they need without the manual processes that typically deter broader BI and analytics adoption.
To assess the state of analytics and BI platforms in today’s organizations, Enterprise Strategy Group surveyed 375 data and IT professionals in North America (US and Canada) involved with or responsible for evaluating, purchasing, managing, and building analytics and BI solutions.
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Edge computing locations are important and often mission-critical sites for business transactions and operations. As such, they can be the point of ingress for large volumes of data with varied processing and storage needs. Recent research by TechTarget’s Enterprise Strategy Group examined the storage profile of edge sites for further insights into this landscape.
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Extreme temperatures, shocks, moisture, dust, strong vibrations, and even workplace-specific elements such as grease are just some of the environmental factors that can impair important IT infrastructure at the edge. Research by TechTarget’s Enterprise Strategy Group shows that when it comes to edge locations, ruggedized infrastructure and enclosures designed to withstand these conditions are pivotal, especially so for certain organizational profiles.
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This Complete Survey Results presentation focuses on AI drivers; data used for AI models; backup processes for data used in AI and the consequences of not having them; the importance of AI/machine learning (ML) to data backup, data recovery, and ransomware protection efforts; expectations of AI/ML in backup processes; perceptions of generative AI; the stakeholders involved in these practices; and the connection between data governance and responsible AI.
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This Complete Survey Results presentation focuses on organizations’ expectations as they integrate AI into analytics and business intelligence (BI), including employee access to AI platforms, barriers to AI usage, steps to enable more AI usage, areas where AI and machine learning (ML) are in use and planned for use, the impact of AI/ML on analytics and BI, generative AI trends, and business benefits.
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TechTarget and Enterprise Strategy Group ran a global survey examining where buyers source information throughout their purchase journey. This report focuses on responses from almost 700 global technology buyers of which 385 were Sr. IT or Business Leadership. Below are 5 insights you can learn from this report:
- Media types B2B buyers rely on when building a vendor shortlist
- Channels where B2B buyers are spending more time doing research
- What buyers want from vendor content including what motivates them to attend webinars
- Trends in vendor loyalty, including what causes customers to switch vendors/suppliers
- What tech vendors need to do to maintain a strong ongoing relationship with their customers
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TechTarget and Enterprise Strategy Group ran a global survey examining where buyers source information throughout their purchase journey. This report focuses on responses from 240 EMEA technology buyers across IT management and senior business roles. Below are 5 insights you can learn from this report:
- Media types B2B buyers rely on when building a vendor shortlist
- Channels where B2B buyers are spending more time doing research
- What buyers want from vendor content including what motivates them to attend webinars
- Trends in vendor loyalty, including what causes customers to switch vendors/suppliers
- What tech vendors need to do to maintain a strong ongoing relationship with their customers
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TechTarget and Enterprise Strategy Group ran a global survey examining where buyers source information throughout their purchase journey. This report focuses on responses from 135 APAC technology buyers across IT management and senior business roles. Below are 5 insights you can learn from this report:
- Media types B2B buyers rely on when building a vendor shortlist
- Channels where B2B buyers are spending more time doing research
- What buyers want from vendor content including what motivates them to attend webinars
- Trends in vendor loyalty, including what causes customers to switch vendors/suppliers
- What tech vendors need to do to maintain a strong ongoing relationship with their customers
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As ransomware attacks ravage data systems and operations across industries, data protection and cybersecurity leaders are finding that their recoverability falls short in the face of this threat. Recent research by TechTarget’s Enterprise Strategy Group finds most organizations have a long way to go in bringing ransomware service-level agreements (SLAs) in line with those of traditional recovery operations to protect their critical data assets and reputations.
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