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How to avoid greenwashing as a marketer

Greenwashing can erode customer trust and damage a brand's reputation. To avoid it, organizations can offer evidence to support their claims and earn sustainability certifications.

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Financial services giant Prudential crafts agentic AI strategy

Like all technology deployments in highly regulated industries, agentic AI must be approached carefully.

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Genesys Cloud AI Studio enables generative AI agents

Genesys enables custom generative AI agents for its users.

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Salesforce Agentforce 3 lifts the hood on observability

Agentforce 3, the latest agentic AI tool from Salesforce, focuses on observability and interoperability.

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