TechTarget and Enterprise Strategy Group ran a global survey examining where buyers source information throughout their purchase journey. New this year! Buyer perceptions on AI-generated content.
This report focuses on responses from 343 North American technology buyers in across IT management and senior business roles.
This Complete Survey Results presentation focuses on understanding the proactive and reactive measures organizations have in place to defend against the growing ransomware threat, and identifying the priorities and plans associated with fortifying their ransomware preparedness posture in the coming 12-18 months.
While technology convergence has seemed to accelerate with the shift to platforms and architectures such as secure access service edge (SASE), the organizational changes required to support such adoption can be overlooked. Recent research by TechTarget’s Enterprise Strategy Group shows that the separation of networking and cybersecurity teams continues to challenge organizations as they pursue SASE implementations, though a possible solution to this problem is coming to the fore in the form of centers of excellence.
The artificial intelligence movement over the last several years has been enabled by the exponential growth in computing power, data, algorithms, and use cases. As AI is increasingly integrated across industries, AI infrastructure decisions have become pivotal to support widespread deployment as well as the need to satisfy resource-heavy AI workloads. Recent research by TechTarget’s Enterprise Strategy Group found that a range of factors are now top of mind for executives shaping their AI strategies.
In an era where the effective use of AI technology can mean sinking or swimming in highly competitive business waters, organizations are laser-focused on making sure their AI models are fine-tuned and well trained to enhance their operations. But training AI algorithms on real customer data can risk compliance and privacy violations. Recent research by TechTarget’s Enterprise Strategy Group examined how organizations are using synthetic data to avoid data governance problems with AI training and whether this is delivering the anticipated advantages.
As businesses across the globe pursue AI to revolutionize their businesses, the powerful infrastructure required to support these innovations and transformations is driving an increased focus on responsible purchase strategies. Recent research by TechTarget’s Enterprise Strategy Group revealed that sustainability concerns are taking center stage as organizations grow their AI infrastructure initiatives and footprints.
The hype around AI transformation has infiltrated business lines across all areas of organizations, and with freely available generative AI (GenAI) technology, anyone can take the opportunity to explore AI’s possibilities. Recent research by TechTarget’s Enterprise Strategy Group closely examined the actions of formal stakeholders for AI initiatives today and reached some nuanced conclusions about who should be involved in these decisions and when.
AI has become a key investment for organizations as they seek to foster innovation and gain a competitive edge. But selecting and deploying the right AI solution is still quite challenging, often entailing substantial initial and ongoing investments of time, people, and money. Recent research by TechTarget’s Enterprise Strategy Group sought to understand the time-to-value situation for AI projects today and what this might say about innovation in the AI market in general.
Organizations are increasingly leveraging microservices-based applications, which require APIs to access services, data, or other applications. Recent research by TechTarget’s Enterprise Strategy Group reveals that these trends make API security a critical aspect of any modern application security program.
Security hygiene and posture management, though fundamental to any cybersecurity strategy, remains a moving target at many organizations today as they contend with sprawling tools and users as well as constantly changing mandates to enable the business. Recent research by TechTarget’s Enterprise Strategy Group shows that these tasks may be especially challenging for organizations that have been in operation for 20 years or more.
The recent increase in APIs connecting application components and resources, brought on by organizations leveraging microservices architectures, has improved myriad operations and customer service motions. However, recent research by TechTarget’s Enterprise Strategy Group shows that commensurate cybersecurity risks can only be addressed by teams working together across organizational silos.
In an intensely competitive business climate, IT teams are tasked with supporting employee productivity with both device and work-location choice, leading to a sprawling attack surface, cloud use, and digital transformation mandates at every turn. Recent research by TechTarget’s Enterprise Strategy Group revealed important drivers of security hygiene and posture management against this backdrop, and how teams are contending with the work at hand.