Advanced analytics software
Top Stories
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News
15 Feb 2022
Databricks launches new lakehouse for financial services
The cloud data vendor's new set of capabilities for financial services customers is its second industry-specific lakehouse after it launched one for retail users in January. Continue Reading
By- Eric Avidon, Senior News Writer
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News
03 Feb 2022
Use of AI and automation together an analytics trend in '22
Analysts at BI vendor MicroStrategy's virtual user conference said the combination of the two technologies could deliver insights that lead to action in real time. Continue Reading
By- Eric Avidon, Senior News Writer
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Definition
30 Oct 2015
funnel analysis
Funnel analysis is a way to measure and improve the performance of customer interactions in a step-wise progression from the initial customer contact to a predetermined conversion metric. Continue Reading
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Feature
03 Aug 2015
Digital transformation needs business leaders to develop new skills
A panel of experts discuss the capabilities business leaders and corporate IT need to develop for digital Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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Quiz
11 Jun 2015
Apache Spark architecture quiz: Do you know Spark?
Apache Spark is an open source processing engine designed for use in big data applications. Take this quiz to see if you're up to speed on Spark's history and features. Continue Reading
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News
07 Jan 2015
Case study: UniCredit uses Fico to apply prescriptive analytics to risk management
Italian bank UniCredit is using Fico software to apply prescriptive analytics to risk management Continue Reading
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News
10 Oct 2014
SAP teams up with Birst to offer cloud analytics on Hana
SAP is working with cloud BI supplier Birst to provide “instant analytics in the cloud” on the Hana in-memory database platform Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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Feature
08 Sep 2014
Sweden’s Klarna and Spotify design big data architectures to aid business growth
Many organisations still don't know how to capitalise on big data. Swedish firms Klarna and Spotify are making use of its possibilities Continue Reading
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Feature
04 Jul 2014
Analytics scours World Cups for greatest footballer of all time
Sports data company Opta’s analytics of every World Cup finals match ever played since 1966 adds to the debate on who is football’s greatest of all time Continue Reading
By- Simon Creasey
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Opinion
29 May 2014
Internet of Things applications put varied machine data to work
The Internet of Things is proving to be a hotbed of diverse data and new applications fueled by information from sensors and other machine sources. Continue Reading
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Feature
18 Apr 2014
Big data vendors should stop dissing data warehouse systems
Wayne Eckerson examines the analytics roles of data warehouses and big data systems and says he's tired of data warehouse bashing by big data vendors. Continue Reading
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Feature
18 Apr 2014
Laws leave gray area between big data and privacy
Laws on data collection and use remain foggy, leaving businesses to feel their way through big data and privacy laws. Continue Reading
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Feature
31 Mar 2014
Selecting the right SQL-on-Hadoop engine to access big data
Rick van der Lans explains why it's important to evaluate the differences in the technologies that make it possible to access Hadoop data using SQL. Continue Reading
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Definition
20 Dec 2013
Google Advertising ID
Google Advertising ID is a piece of universally unique identifier code that allows mobile applications running on Android devices to identify users and gather data for the purposes of building profiles. Continue Reading
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Quiz
16 Oct 2013
Quiz: Creating effective predictive analytics programs
Take this brief quiz to test your knowledge of predictive analytics and what is needed to implement successful predictive modeling processes. Continue Reading
By- Melanie Luna, TechTarget
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News
28 Aug 2013
eHarmony finds MongoDB the perfect match for data store
Online dating site eHarmony has used open source NoSQL database MongoDB for its data store, to speed up delivery of matches between users Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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News
16 Aug 2013
Online retailing means the industrialisation of analytics
Figleaves founder and eCommera chief scientist Michael Ross argues that online retailing requires a new type of action-oriented business intelligence Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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News
08 Jul 2013
Davenport: Travel industry data pioneer has lost way but can be saved
Tom Davenport sees the travel industry as a data pioneer that has lost its way, but can be redeemed Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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News
03 Jul 2013
Ocado delivers with in-house software development
Online grocery retailer Ocado built its own software for its own business – and now it delivers for Morrisons Continue Reading
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News
22 May 2013
McLaren uses high-speed data analytics to gain Formula 1 edge
The McLaren Group uses high-speed data analytics as it seeks a competitive edge for its Formula 1 racing team engineers Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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Opinion
22 Apr 2013
Analytical modeling is both science and art
Models are the key to predicting outcomes to business decisions. And while math may make them tick, it also takes a certain eye -- and ear -- for what works. Continue Reading
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News
28 Feb 2013
Six things Hadoop brings to the BI and analytics table
TechTarget's Wayne Eckerson outlines what is unique about Hadoop and related technologies versus traditional BI and data warehousing tools. Continue Reading
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Feature
06 Feb 2013
Rugby Football Union uses IBM predictive analytics for Six Nations
IBM tries out predictive analytics software, TryTracker, developed in association with the Rugby Football Union (RFU) Continue Reading
By- Simon Creasey
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Feature
04 Feb 2013
Without analytics, it's 'big data, big schmada'
Data -- including big data -- has no value by itself, says TechTarget's Wayne Eckerson. It's what you do with data to gain business insights that counts. Continue Reading
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News
09 Jan 2013
King.com gaming site unlocks big data with Hadoop
Online gaming company King.com replaced its MySQL database with Cloudera’s Hadoop distribution to cope with big data Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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Definition
14 Dec 2012
location intelligence (LI)
Location intelligence (LI) is a business analysis tool capability that enables companies to gather geographic- and location-related data to better understand global, regional and local business trends. Continue Reading
By- Delaney Rebernik, TechTarget
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Definition
14 Dec 2012
collaborative BI (collaborative business intelligence)
Collaborative BI (collaborative business intelligence) is the merging of business intelligence software with collaboration tools, including social and Web 2.0 technologies, to support improved data-driven decision making. Continue Reading
By- Delaney Rebernik, TechTarget
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News
09 Nov 2012
German retailer Otto invests in neural software to net future sales
German retail giant Otto improves demand forecasting with neural network technology from Blue Yonder, a predictive analytics start-up Continue Reading
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Feature
17 Jul 2012
Predictive sports analytics put in play for Wimbledon, Formula One
Predictive analytics in sports is proving itself in tennis and car racing. Can it make the leap to team sports, long the preserve of barroom anoraks? Continue Reading
By- Gareth Morgan, Contributor
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News
25 May 2012
SAS: High-performance analytics frees data scientists to model faster
High-performance analytics on "big data" could aid European companies as they struggle to make headway in the recession, say senior SAS executives. All sectors are turning to big data, they claim. Continue Reading
By- Brian McKenna, Senior Analyst, Business Applications
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Tip
24 May 2012
'Big data' analytics danger: Death by a thousand cuts
Companies that view "big data" and associated analytics processes as the ultimate answer to business decision-making needs do so at their own peril, writes BeyeNetwork expert Barry Devlin. Continue Reading
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Tip
24 May 2012
Why 'big data' is like seawater for text analytics
You can't just drink water from the ocean, writes BeyeNetwork expert Bill Inmon. Similarly, he says, unstructured text in "big data" pools must be refined before it's used in analytics applications. Continue Reading
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Feature
01 Mar 2012
Five first steps to creating an effective 'big data' analytics program
Choosing the right technology is only half the startup battle on "big data" analytics. Get a list of deployment tips from consultant Lyndsay Wise to help set your organization on the right path. Continue Reading
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News
09 Jan 2012
'Big data' to inspire streamlined analytics programs in '12, IIA predicts
Faculty members from the International Institute for Analytics, a research firm that focuses on how organizations use analytics, weigh in on their predictions for 2012. Continue Reading
By- Nicole Laskowski, Senior News Director