Technology media company TechTarget, Inc. (NASDAQ: TTGT) today announces the launch of SearchCloudProvider.com™. This new site is dedicated to helping cloud service providers such as Amazon and Rackspace, telecommunications companies such as AT&T and Verizon, managed service providers (MSPs) and information technology (IT) resellers develop, deliver and optimize cloud service product offerings. This site complements the existing properties in the TechTarget cloud and virtualization portfolio which include: SearchCloudComputing.com™, SearchServerVirtualization.com™, SearchCloudSecurity.com™,SearchCloudStorage.com™, SearchVirtualDesktop.com™, SearchVirtualStorage.com™, BrianMadden.com™, and the BriForum® conference.
SearchCloudProvider.com provides news and technical content on cloud computing deployment models and business challenges, including infrastructure planning, cloud services platforms, provisioning and management, IT security and compliance, and cloud networking and services. The site launches with more than 200,000 active service provider members.
According to a recent TechTarget survey, cloud development is the top technology priority of technology service providers and is expected to be the leading driver of their business growth over the next 12 months. To support this new initiative, 50% report plans to purchase new servers, storage, software and networking equipment, with over one third reporting budgets of more than $1M to invest in cloud services. (source: 2011 TechTarget Service Provider Purchase Intentions and Planning Study).
“Eighty percent of technology service providers have specific plans to offer cloud services and the majority of them expect to launch or expand their current services over the next two years,” said Doug Olender, Publisher of Networking and Security Media, TechTarget. “For many MSPs and carriers, cloud services are seen as the future drivers of growth and they plan to invest heavily in technology to help them deliver on these new service models.SearchCloudProvider.com is dedicated to guiding service providers down the complicated path to cloud service delivery and will offer a new advertising avenue for technology vendors looking to reach this highly coveted audience,” continued Olender.
TechTarget, Inc. (www.techtarget.com) (NASDAQ: TTGT) is a leading global technology media company with over 100 technology-specific websites, 10 million registered members, and more than 10 years of groundbreaking accomplishments. Our extensive editorial and vendor-sponsored content fulfills the needs of tech pros looking for in-depth coverage of technology topics throughout their buying process and positions us to meet the needs of technology marketers targeting qualified technology audiences. Outside of North America, TechTarget runs 23 websites and has offices in London, Mumbai and Beijing.
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