Priority Engine™ improves marketing and sales by providing direct access to real buyers at priority-ranked accounts. See how Priority Engine supports what you do:

Generate Demand

Fill your database with thousands of active opt-in prospects from accounts that are in market to buy >

Accelerate ABM

Prioritize target accounts by the relevant activity of real buying teams >

Enhance Prospecting

Uncover prospect buying activity at new accounts within individual sales territories and to fuel regional partner lists >

Act on Account Insights

Leverage industry-leading tech purchase intent and HG Data technographics to increase marketing conversions and enable targeted sales outreach >

customers across 150 tech market segments

prospects exported in the last year

average return on investment

Inside Sales-Driven ROI

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Now for Inside Sales

Priority Engine has been completely redesigned to help busy Inside Sales reps answer three simple questions:

  • Is this account worth calling?
  • Who should I call?
  • What should I say when they pick up?

How customers succeed with Priority Engine

We’ve learned that with Priority Engine, we’re hitting the decision makers so it’s a higher quality lead.”

– Kevin Payne, Vice President, Global Field Marketing, [24]

With Priority Engine data we saw a 50% better response rate with our direct prospecting efforts.”

– Alex Hudzik, Director of Inside Sales Nasuni

Data partners

TechTarget partners with DiscoverOrg to give you access to 3X more contacts from ranking target accounts.

TechTarget partners with HG Data to embed vendor and product install information.

Integrates with

Integrates with

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