Uncover serious technology buyers and projects in one of the world’s fastest growing economies
All B2B tech marketers in India face a few common challenges. In a market so vast, how do you identify actual IT projects, separate serious buyers from casual researchers and scale efforts to cover a country of 1.38 billion people?
TechTarget can help.
Our Indian audience is large (2.6 million registered members), active (31,450 downloads per month) and engaged (converts to 7,000 in-market, quarterly leads). Our subscription-based data intent portal Priority Engine™ shortlists the most active accounts and buyers across dozens of technology solution areas so tech providers can focus their efforts. As a result, we can deliver unparalleled insight into thousands of confirmed Indian technology projects and intercept buying journeys to influence actual India IT buyers.
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Provider of news, analysis, opinion, information and services for the India IT community. Launched in 1966, Computer Weekly was the first ever weekly technology publication in the UK and in the last 5 years, extended its online audience to regional coverage in APAC and throughout Europe, as well as localized to German, Spanish and Brazilian Portuguese. Computer Weekly helps senior IT professionals make better IT strategy and technology purchasing decisions, improve their knowledge and skills, and develop their careers.
3 Ways Intent Data is Helping APAC B2B Sales Reps Adjust in Today’s Market
Everyone in the past few years has had to adjust the approach we take in our professional lives. This is especially true in B2B tech sales and especially true for many of the B2B tech sales reps we work with in Asia Pacific who have traditionally relied very heavily on face-to-face interaction at events. Read this blog to learn how intent data is helping to fill this gap.Read the blog