Reaching key IT decision makers in the Middle East
TechTarget produces a network of more than 140 niche technology websites dedicated to providing IT professionals with deep, technical content to use in technology purchase decisions, including a dedicated resource section of TechTarget ComputerWeekly.com.
Globally relevant articles about specific technologies—combined with locally relevant news, CIO interviews and case studies—attract a critical mass of serious IT buyers from across the key markets within the region, including the Gulf, United Arab Emirates, Kingdom of Saudi Arabia, Turkey and Israel.
Through Activity Intelligence™—our behavior-based tracking of users across our network on more than 10,000 technology topics—TechTarget enables tech companies to reach, influence and develop pipeline from prospects relevant to their solutions within the region.
With over 900,000 members in the region and 14,400 Middle East sales leads generated quarterly, TechTarget has the audience, experience and local expertise to enable exponential growth in this rapidly expanding market.
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TechTarget Computer Weekly
Provider of news, analysis, opinion, information and services for the Middle East IT community. Launched in 1966, Computer Weekly was the first ever weekly technology publication in the UK and in the last 5 years, extended its online audience to regional coverage in Europe and APAC, as well as localized to German, Spanish and Brazilian Portuguese. Computer Weekly helps senior IT professionals make better IT strategy and technology purchasing decisions, improve their knowledge and skills, and develop their careers.
Maximize ROI with customized Middle East marketing programs
Find out how you can take advantage of programs that help you reach your marketing objectives and drive ROI with our audience of IT decision-makers in the Middle East, including:
- Integrated online brand and demand generation programs available with guaranteed results
- Arm your teams with the contacts and intelligence to influence more deals
- Cutting edge data services with direct access to active prospects and account prioritization to fuel sales and marketing campaigns
- Editorial Newsletter and Middle East-specific online magazine sponsorships to align your brand with editorial thought leadership in the Middle East B2B IT market