Features

Features

• Is SEO dead? How GenAI changed search

  No, SEO is not dead. Despite the rise of AI search, SEO remains the biggest source of web traffic and can help brands appear in AI search.  Continue Reading

• Avaya, Mitel bet on hybrid on-premises unified communications

  Avaya and Mitel's restructuring does not spell the end of on-premises unified communications. Hybrid models remain key for many organizations.  Continue Reading

• Headless CMS vs. decoupled CMS: What's the difference?

  Both headless and decoupled CMSes support omnichannel publishing. Yet, headless systems have no native front end, whereas decoupled CMSes have an optional one.  Continue Reading

• Best mobile antivirus software for the enterprise

  Antivirus protection is a built-in feature on most desktop computers, but what about mobile devices? Many smartphones need the security tool, but OS differences add complexity.  Continue Reading

• 18 Diversity Equity and Inclusion (DEI) tech tools for the workplace

  Diversity and inclusion tools shouldn't replace strategy, but these tools can help companies in multiple ways, from tracking goals to removing applicant identifiers.  Continue Reading

• How to use generative AI for sales

  Sales teams can use generative AI to create personalized content, coach sales reps and improve forecasting. However, challenges include scaling and data readiness.  Continue Reading

• Top 10 HR technology challenges in the workplace

  Technology has improved some aspects of HR but brought new problems in some cases as well. Learn about some of the most common tech challenges that come up in HR.  Continue Reading

• 7 last-mile delivery trends in 2025

  More and more companies are making their deliveries as fast as possible to meet demand and focusing on how to improve last-mile delivery. Learn other trends.  Continue Reading

• Should you outsource your FMLA administration?

  Delegating FMLA-related communications to an outsourced administrator can improve employee experience. Learn more about benefits and drawbacks of hiring a third-party provider.  Continue Reading

• Should you crowdsource last-mile delivery?

  Many retailers experience shifts in demand, so crowdsourcing delivery workers might help address fluctuation. Learn other benefits and challenges of crowdsourcing the last mile.  Continue Reading

• How to use generative AI for marketing

  Organizations can use generative AI to write marketing content and analyze customer data quicker than a human. However, the tools require basic prompt engineering skills.  Continue Reading

• AI and ERP: The digital labor evolution in manufacturing

  Despite hype and growing pains, agentic AI finds a home in the enterprise with manufacturing process functionality.  Continue Reading

• Ultimo adds digital labor to org chart, EAM system

  The EAM vendor is building out a digital workforce at 'light speed' to become an AI-first business. It also wants to help customers move in a similar direction.  Continue Reading

• GEO vs. SEO: What's the difference?

  GEO can increase a brand's visibility in AI search, while SEO focuses on traditional search engines. Other differences include best practices and how they generate web traffic.  Continue Reading

• Learn pros, cons of employee lifestyle spending accounts

  The pros of implementing employee lifestyle spending accounts include demonstrating care for employees and potential money back, but cons exist as well. Learn more.  Continue Reading

• The rise of AI-generated content

  AI-generated content is revolutionizing media creation with speed and efficiency. Yet, it also raises ethical concerns and challenges in originality and quality control.  Continue Reading

• Tariffs reshape UC hardware costs and supply strategies

  Tariffs are driving up UC hardware costs, forcing vendors into supply chain shifts and price hikes. In response, many IT buyers are turning to cloud-based communications software.  Continue Reading

• Influencer marketing best practices for B2B brands

  Influencer marketing can help B2B brands engage audiences across the entire marketing funnel. Best practices include setting goals and tailoring content for specific funnel stages.  Continue Reading

• 6 ways to reduce last-mile delivery costs

  Taking steps like eliminating unnecessary packaging can help companies cut down on their last-mile delivery costs and reduce their overall bottom line. Learn more.  Continue Reading

• 12 of the top employee wellness software options

  Employee wellness software ranges from applications with one function to those with multiple features and integrations. Here are some to consider when doing your research.  Continue Reading

• Customer success vs. sales: What's the difference?

  Customer success and sales teams both interact with clients, but customer success prevents churn, whereas sales teams focus on acquisition.  Continue Reading

• 6 benefits of using 3PL for last-mile delivery

  Partnering with a 3PL provider can help organizations improve supply chain management and ensure effective delivery. Learn other benefits of using 3PL for last-mile delivery.  Continue Reading

• How Microsoft uses AI for RFP response management

  Microsoft's proposal team implemented Responsive's GenAI tool to automate RFP responses. The tool can quickly create first drafts, but it still requires human editing.  Continue Reading

• Enterprise search vs. federated search: Which to choose?

  Enterprise and federated search help employees find content. However, enterprise search retrieves internal data, whereas a federated approach pulls results from external sources.  Continue Reading

• How to choose and set up a mobile VPN for an Android phone

  A tailored approach to network security is crucial when managing smartphones in the enterprise. IT teams should consider Android VPN options for their organization.  Continue Reading

• 12 notable ERP implementation failures and why they failed

  ERP consultants share their analysis and takeaways from such spectacular ERP failures as Nike, National Grid, Revlon and MillerCoors and give advice on avoiding ERP pitfalls.  Continue Reading

• Thwart nation-state threat actors with these CISO tips

  Foreign adversaries now infiltrate rival nation resources by using cyberattackers to pose as remote workers. Learn how to protect your organization with tips from this CISO.  Continue Reading

• How to choose and set up a mobile VPN for an iPhone

  Many users perform work tasks on their iPhones, relying on mobile VPNs to securely access corporate resources. Learn about VPN options for iPhones and how to set up these systems.  Continue Reading

• 4 wellness trends in the workplace

  Workplace wellness is evolving, with changes including an increased focus on mental health and controversy over tobacco-related requirements. Learn more about recent trends.  Continue Reading

• The top 4 sustainable marketing challenges

  Sustainable marketing shows consumers that an organization takes environmental and social responsibility seriously. Yet, marketers must use careful language to avoid greenwashing.  Continue Reading

• 5 top mobile security courses and certifications for IT

  To stay on top of new threats, IT pros can test their skills with mobile security training. Explore the top programs to learn about mobile attacks, penetration testing and more.  Continue Reading

• Why is sustainable marketing important?

  Sustainable marketing is important because it raises awareness of environmental and social issues. On a business level, it can improve brand loyalty and worker engagement.  Continue Reading

• UCaaS vs. CCaaS vs. CPaaS: What's the difference?

  It can be difficult to make sense of popular cloud communications service models. Compare UCaaS vs. CCaaS vs. CPaaS to understand their differences and how they can be used together.  Continue Reading

• The top challenges of influencer marketing and their solutions

  Brands can partner with influencers to build credibility and connect with their audiences. However, marketers often struggle to find the right influencers and spot fake followers.  Continue Reading

• 4 common challenges of supplier relationship management

  Problems with suppliers can affect a company's supply chain and, eventually, its bottom line. Learn some of the best ways to foster a positive relationship with your suppliers.  Continue Reading

• How do green marketing and sustainable marketing differ?

  Many organizations use green and sustainable marketing to build trust with consumers. Green marketing focuses on the environment, whereas sustainable marketing is broader.  Continue Reading

• What is a customer service manager? Roles and responsibilities

  Customer service managers are an integral part of contact centers. They are the team leaders, trainers and policymakers.  Continue Reading

• Customer loyalty vs. brand loyalty: What's the difference?

  Low prices can generate customer loyalty, whereas reliability and reputation foster brand loyalty. To maximize customer retention, organizations should strive for both.  Continue Reading

• Tech buyers swamped with agentic AI choices

  Enterprise tech buyers, if you're overwhelmed by the array of autonomous AI platforms, it's not just you.  Continue Reading

• 5 challenges of AI in recruitment

  AI can potentially save time during the recruitment process, but the tech also brings challenges. Learn what HR leaders should be aware of before incorporating AI into recruiting.  Continue Reading

• 8 supplier relationship management strategies

  Categorizing suppliers, then understanding how to treat each type of supplier, helps companies allocate resources appropriately. Learn some top strategies.  Continue Reading

• 5 steps to follow for LMS implementation success

  Learn what needs to happen during an LMS implementation to ensure the process goes as well as possible and the new LMS delivers a positive ROI for your company.  Continue Reading

• How to design an employee journey map (with template)

  Creating an employee journey map is an important step to improve the employee experience. Learn how HR and business leaders can use these maps to better understand the needs of different segments and personas.  Continue Reading

• SAP BDC strives to be an AI catalyst, but clarity is needed

  The new SAP Business Data Cloud promises to provide customers with a data platform that helps unlock enterprise AI value, but customer adoption is still in question.  Continue Reading

• How to choose the right document management system

  With numerous options to peruse, picking the right document management system requires a careful examination of its tools and features.  Continue Reading

• Customer success vs. account management: How do they differ?

  Customer success and account management strategies help organizations grow in different ways. Customer success focuses on loyalty, while account management focuses on revenue.  Continue Reading

• How to use ChatGPT for customer service

  Customer service teams can use ChatGPT to automate tasks, generate responses to customer inquiries, summarize email threads and power human-like chatbots.  Continue Reading

• How to use IoT for marketing

  IoT devices can track people's fitness routines and monitor manufacturing equipment, but they also offer valuable customer data for personalized outreach.  Continue Reading

• How to build a customer service plan, with a template

  Crafting a customer service plan is a key step to improving customer satisfaction and building loyalty for an organization.  Continue Reading

• Video marketing SEO: How to rank on search engines

  Videos can improve SEO, but only if they add value to the page. Explore five tips, such as optimizing thumbnails, to help marketers create videos that improve search ranking.  Continue Reading

• BBC structures app development with SAP BTP

  The BBC has improved its SAP Fiori app development process by using SAP Business Technology platform along with BTP Monitor from Bluestonex.  Continue Reading

• How the circular economy applies to enterprise mobile phones

  A circular economy addresses environmental impact at every stage of the mobile device lifecycle, from sustainable procurement to extending device life to recycling old devices.  Continue Reading

• SAP S/4HANA migration: A definitive guide

  Moving a business to S/4HANA comes with major risks, yet it is also a real opportunity for digital transformation. Here's the information and best practices to ensure success.  Continue Reading

• A buyer's guide to S/4HANA Cloud Private Edition

  S/4HANA Cloud Private Edition is likely best for new SAP users who need more flexibility and functionality than Public Edition can provide. Learn more about the software.  Continue Reading

• Top SAP S/4HANA alternatives to add to your ERP shortlist

  SAP S/4HANA alternatives from Microsoft, Oracle and QAD have much of the capability and scalability you need and are likely more flexible than S/4HANA. Here's how they compare.  Continue Reading

• A buyer's guide to SAP S/4HANA Cloud Public Edition

  SAP S/4HANA Cloud Public Edition could be a good fit for companies that can accept some degree of standardization in exchange for a lower price. Learn more.  Continue Reading

• SAP's challenge ahead is making a case for cloud migrations

  For SAP and its customers, 2025 is the year to make the business case for moving to the cloud. The vendor also needs to clarify its stance on innovation access via Rise with SAP.  Continue Reading

• 5 SAP S/4HANA certification and training courses to consider

  Companies like LinkedIn Learning, Udemy and SAP itself all offer courses to help users get up to speed on S/4HANA topics. Learn about some of the top-rated certification classes.  Continue Reading

• 9 ERP trends for 2025 and beyond

  Multi-tenant SaaS, AI and automation are reshaping an ERP market that continues its long march to the cloud, as buyers seek modernization, efficiency and faster implementation.  Continue Reading

• Generative AI in CX promises benefits, but obstacles remain

  Generative AI promises to boost efficiency in CX, but businesses face adoption and compliance hurdles.  Continue Reading

• SAP leadership turmoil needs to settle in 2025

  SAP executed on a restructuring that affected thousands of employees and significant executive changes in 2024. Now it needs to rebuild trust with employees and customers.  Continue Reading

• Challenges for manufacturing's digital shift in 2025

  Manufacturers will continue digital transformation initiatives in 2025, although some will struggle to make those moves pay off.  Continue Reading

• 4 ways to use AI in employee benefits, plus 3 drawbacks

  Use cases for AI in employee benefits include answering employee questions, personalizing the process, reducing company costs and improving employee experience.  Continue Reading

• 8 use cases for ChatGPT in recruiting

  One of the least risky ways for recruiters to begin using ChatGPT is to use the technology to summarize their interview notes. Learn more ChatGPT recruitment use cases.  Continue Reading

• Supply chain wanes in 2025, but resilience remains key trend

  The supply chain might be losing its seat at the executive table, but the work must continue to provide more resilience and agility.  Continue Reading

• 7 video marketing challenges and how to overcome them

  Video marketing can require special equipment and know-how. Yet, smartphones, AI and social media have made it more accessible to the average marketer.  Continue Reading

• Planning for supply chain uncertainty under Trump

  Nothing is certain except death, taxes and supply chain disruptions. Companies should plan accordingly, especially as the administration changes hands.  Continue Reading

• 7 talent acquisition strategies for better hiring in 2025

  Learn strategies for recruiting in a still-challenging market, including shifting to skills-based hiring, promoting company initiatives and establishing an employer brand.  Continue Reading

• 9 sustainable event ideas

  From hosting virtual conferences to repurposing exhibition stands as cow shelters, brands can find ways to make their events more sustainable.  Continue Reading

• Managing a multigenerational workforce: Tips from an expert

  A recruiting expert with 26 years of experience provides advice on how organizations can keep a multigenerational workforce engaged without compromising the company mission.  Continue Reading

• 7 benefits of event marketing

  From large conferences to small webinars, events can help brands improve lead generation and content creation.  Continue Reading

• Salesforce Agentforce: An answer in search of a question?

  They used to be named Einstein Copilots. Now they're Agentforce autonomous agents. Salesforce's latest upgrade might be more than words.  Continue Reading

• 7 benefits of video marketing

  Video marketing can help organizations engage audiences on an emotional level. Key benefits include building trust, enhancing SEO and improving the sales process.  Continue Reading

• OCR vs. IDP: What's the difference?

  OCR and IDP both extract text from images, but IDP can analyze a text's meaning. Explore the key differences between these related but distinct technologies.  Continue Reading

• Rise with SAP sweetens U.S. Sugar's cloud move

  Faced with an aging on-premises ERP system, U.S. Sugar took time to plan a move to S/4HANA Cloud and settled on Rise with SAP when it felt the conditions were right.  Continue Reading

• How AI will affect the future of content marketing

  Content marketing has changed over time. Generative AI will likely transform it even further. Here's how marketers are handling and preparing for this AI evolution.  Continue Reading

• Does influencer marketing work?

  The quick answer is yes. Influencer marketing can help brands increase engagement and sales. Yet, it only works if marketers give influencers creative control.  Continue Reading

• Compare information governance vs. records management

  Information governance focuses on the framework organizations follow to manage information, whereas records management centers around the lifecycle of digital and physical records.  Continue Reading

• Elevate customer experience with AI and analytics

  Top CX experts share insights on how to drive customer-centric innovation, overcome resistance to change and harness AI for impactful customer experiences.  Continue Reading

• 5 advantages of a good employee retention rate

  The effort to keep employees happy, motivated and committed to the company has major payoffs. Learn what these efforts are and why they matter.  Continue Reading

• Benefits and challenges of contact center benchmarking

  Contact center benchmarking can help organizations allocate spending and improve CX. Yet, common pitfalls, such as a lack of qualitative data, can negatively affect efforts.  Continue Reading

• Technical sales rise when you tap into soft skills

  Evgeniy Kharam published a book exploring soft skills in technical sales to improve sales success and minimize turnover. In this Q&A, you'll find key takeaways from the book.  Continue Reading

• MTA vs. MMM: What's the difference?

  MTA and MMM help marketers improve their strategies, but MTA has a narrower focus. Key differences between these techniques include focus and data requirements.  Continue Reading

• Salesforce and Workday AI deal won't disrupt ERP market

  Salesforce and Workday are partnering on integrating AI data. However, the combined forces of the enterprise application giants will likely not result in an ERP market juggernaut.  Continue Reading

• 5 top talent retention strategies

  Talent retention can be challenging, but strategies like employee development and flexible work arrangements can keep employees from seeking other opportunities. Learn more.  Continue Reading

• 7 essential strategies for upskilling managers

  Some people may be born with innate managerial capabilities, but most people need training. Learn more about HR's role in upskilling managers and the value of the training.  Continue Reading

• History and evolution of contact centers

  Alexander Graham Bell, Steve Jobs and the Baby Bells played notable roles in the contact center's transformation into the front line of communication for businesses and customers.  Continue Reading

• The top 7 video marketing trends

  Video marketing trends, such as user-generated content, influencer marketing and virtual and hybrid events, can help brands expand their reach and engage more customers.  Continue Reading

• The ultimate guide to contact center modernization

  Advanced technologies, omnichannel support, agent performance, data security and ROI are keys to modernizing contact centers, but AI integration and customer personalization dominate.  Continue Reading

• SAP clean core approach changes game for SIs

  As SAP pushes its clean core methodology for S/4HANA Cloud environments, the partners who customized legacy SAP systems will need to evolve their business models.  Continue Reading

• Customer experience vs. user experience: What's the difference?

  Customer and user experiences sound similar, but they serve different purposes. Together, they can improve organizations' relationships with customers.  Continue Reading

• Manufacturing ERP vendors on a shopping spree

  Looking to strengthen their platforms, midmarket ERP vendors have recently snapped up smaller tech companies that add industry-specific functionality and advanced technologies.  Continue Reading

• 10 ideas for a post-cookies marketing strategy

  Tracking customers without third-party cookies may concern businesses. However, all organizations are in the same position. Marketers should consider these alternatives.  Continue Reading

• How knowledge management benefits customer service

  As knowledge management helps employees and customers find answers, it can improve customer service. Benefits include effective self-service and increased customer satisfaction.  Continue Reading

• 10 types of contact centers explained

  Contact centers are the front line of communication between the enterprise and customers. But no two facilities are alike, so it's best to know which type fits business goals.  Continue Reading

• Companies reassess generative AI in supply chain tech

  GenAI and other tech is being used to tackle supply chain challenges such as high costs and disruption, but organizations are often slowing GenAI projects for more complex uses.  Continue Reading

• 5 key contact center AI features and their benefits

  As multifunctional contact centers evolve in complexity and importance, AI and GenAI integration are advancing self-service chatbots, customer insights and agent monitoring.  Continue Reading

• Guide to supply chain management

  Wars and pandemics offer stark evidence of how global supply chains can break apart. Effective supply chain management can restore order -- and maintain it in normal times.  Continue Reading

• Benefits, use cases for blockchain in the supply chain

  Blockchain's ability to record each supply chain link can help companies improve various aspects of operations, but uses of the technology brings challenges as well. Learn more.  Continue Reading

• 8 benefits of a modern contact center

  Contact centers and their multifunctional capabilities can provide businesses with a competitive edge through improved agent performance, customer engagement and brand loyalty.  Continue Reading